This year, the awards were sold out and extra seating had to be provided for. The awards took this as a sign that the Assegai Awards are topping the charts for being recognised as an Apex event in the lives of direct marketers.

The awards reported that the 2019 theme 'African Dream' had a significantly positive response. The MCs inlcuded Nina Hastie and Tats Nkonzo. All entries were individually scored by an expert panel of judges and the final scores were audited by an independent auditor.

The awards extend their thanks to all of their sponsors, as well as African Bank, O’Keeffe & Swartz and Blue Label Solutions.

The special awards received include:
  • Honorary Award — Michelle Perrow (Lesoba Difference), the initiator of the awards
  • Agency of the year — Ogilvy
  • Agency Credentials — Triple Eight
  • Newcomer of the Year — One Point Four Consulting
  • Nkosi Award — Ogilvy
  • Zinthatu Award — The et al group
Individuals can view all the 2019 winners here. 

For more information, visit www.assegaiawards.co.za. You can also follow the Assegai Awards on Facebook or on Twitter.