The agency was formed by three long-time friends to help brands digitally stand out from the crowd. Zubeida Goolam is umZulu with a Muslim upbringing from the Midlands. Sibongile Mbuzwana is umXhosa from the Cape and Wayne Flemming is Afrikaans from the Free State.

Zubeida, Valiant chief creative officer, says, "Valiant Connect is our data-driven service that merges various data sources in order to formulate unique consumer insights to strengthen the thinking behind our work."

"Valiant Production is our quick turn-around studio for the production of content ranging from animation to rolling out mixed assets across different platforms. And Valiant Performance delivers media buying and media strategy services which allow us to deliver results beyond the industry benchmarks," adds Zubeida.

The agency's client portfolio includes a four-year working relationship with:
  • FNB
  • Multichoice (DStv and SuperSport)
  • KWV Brandy
  • RMB Private Bank, and
  • eBucks.
Over recent months, the agency is proud to have added:
  • Wesbank
  • Altron
  • Transaction Capital, and
  • Wild Africa Cream.
"We're always learning, growing and evolving; it's about forward momentum and harnessing the opportunities in the marketplace. The need for reinvention highlights our desire as an agency to consistently push our offering to meet our client's changing needs and making sure we achieve consistency in our delivery," says Sibongile, Valiant's chief operations officer.

"We love to collaborate, including working with other agencies, partnering with specialists and co-creating new products with our clients. We're a challenger. We show up, not to compete with others, but to deliver results," concludes Wayne, Valiant's CEO.

The agency offers a full range of digital-first services that deliver on business to business, business to consumer and internal communications requirements. The services include:
  • consulting on digital-first strategic programmes
  • bespoke experience design, digital activations and development
  • pureplay digital marketing for all creative campaigns, concepts and content
  • collaboration on integrated marketing communications, to get a message delivered effectively beyond the pixel
  • digital brand design where digital identities are made
  • bespoke digital content production including video, photography, audio and VR, and
  • paid media to help small to medium clients connect with their audiences at the right time and on the right platform.
For more information, visit www.valiantagency.com. You can also follow Valiant on Facebook, Twitter or on Instagram.