New marketing director for McDonald's South Africa
Marketing 359
McDonald’s South Africa has appointed Daniel Padiachy as marketing director. Padiachy is responsible for delivering strategic marketing for McDonald’s to successfully reach its business goals.
McDonald’s is changing the brand and the food perceptions to meet customer expectation. It is Padiachy’s role to build customer brand trust and awareness. Previously, he was senior marketing and insights manager for McDonald’s South Africa. Padiachy holds an Honours degree in marketing from University of Johannesburg and is currently studying toward an MBA at Wits Business School.
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