Since rebranding in 2017, Uviwe Child & Youth Services has proactively helped hundreds of young people overcome the anger, trauma and grief of living in abusive homes and gang-ridden communities, says SPAR.

The group adds that formerly known as Childline Port Elizabeth, the 107-year-old organisation has transitioned from a reactive, statutory entity to one that specialises in the prevention of child abuse, neglect and exploitation. The focus has also fallen on equipping adults with parenting skills that can make a significant difference in the lives of their offspring.

Uviwe human resources and operations manager Trudie Beneder described the windfall as a "blessing".

"The donation came as quite a surprise, and a very nice surprise, if I may add," Beneder adds. "Without the support of communities and companies, it becomes very difficult for NGOs to perform their duties. SPAR has unknowingly filled a large gap for us, as another corporate was unable to approve funding because of the tough economic environment."

As the retail group invested heavily in programmes aimed at uplifting South Africa's youth, SPAR EC advertising manager Roseann Shadrach says identifying Uviwe as a beneficiary had been a no-brainer. She says that as the retailer supported various initiatives aimed at fighting domestic and gender-based violence, the youth services organisation's services spoke to two of its most crucial pillars as a business. 

"Our children are our future, and by assisting an incredible organisation like Uviwe meets its targets, we are contributing to their growth as they can leave their past behind to follow their dreams," adds Shadrach.

Beneder says that the rebranding and remodelling exercise seven years earlier had proved highly beneficial. Where previously the organisation had aided youth across Gqeberha, it now predominantly helps those in the northern areas suburbs of:

  • Schauderville
  • Gelvandale, and
  • Booysen Park.

"The more areas you service, the less you can deepen the service. Our focus is now more on quality than quantity. If you increase preventative work, your statutory work becomes less," says Beneder.

Beneder adds that the NGO also aimed to enhance family relationships as it contributed to the "healthiness of our communities".

At Uviwe's early childhood development centres, located at all three facilities, toddlers are offered nutritional, educational and stimulation programmes to prepare them for grade R. The Schauderville branch, meanwhile, also offers the Boys and Girls Club, where primary school children receive:
  • homework support
  • life skills training
  • sporting opportunities, and
  • recreational activities.

Uviwe's Siya Phambili Youth Empowerment Programme is a notable initiative at both the Schauderville and New Gelvandale premises. It is aimed at unemployed youth and comprises five modules:

  1. personal wellness
  2. digital literacy
  3. entrepreneurship 
  4. workplace, and
  5. financial skills.

This is with the aim to help them become job-ready. Additionally, the parenting programme at these two branches helps adults engage better with their children and emphasises the value of investing time and care in their development, according to the group.

Individual counselling and group therapy sessions are also available, while a holiday club is hosted at the Kobus Road building when schools break up.

"We want to make sure no child is left behind," Beneder concludes. "Uviwe is here to ensure our youth are looked after."

For more information, visit www.spar.co.za. You can also follow SPAR on Facebook.

*Image courtesy of contributor