The Gender Mainstreaming Awards is sponsored by PwC and Business Engage, and took place at a gala dinner event held at Gallagher Estate on Thursday, 5 September. The awards and event aim to celebrate transformation in South Africa with the particular focus on gender and empowering women.

Triple Eight is an all-female marketing agency that strives to specialise in purpose, people and planet, and intends to help some of the worlds leading brands make a positive impact in Africa through marketing projects. Triple Eight's portfolio includes high impact work for Unilever, Reckitt Benckiser, Samsung, Danone and Johnson & Johnson.

The company started in 2012 with three women and says that it has since expanded to over 7 countries, with more than 70 women professionals, and thousands of health workers and brand ambassadors employed within their projects.

Through their impact projects, Triple Eight has partnered with brands and governments in Africa and says that it has positively impacted over 44 million people since 2012. Their causes have included fighting malaria, cholera, HIV, infant and maternal mortality, providing emergency response to crises and projects supporting the economic empowerment of women, youth and young girls — through more than 40 different projects.

Sarika Modi, Triple Eight founder & MD, says, "Triple Eight believes that the brands of tomorrow need to have purpose beyond profits. Triple Eight itself has a purpose in empowering women. With more than 80% of purchase decisions globally being made by women, we believe the marketing industry needs to be more reflective of this."

"As an all-female agency, our successes stand as a beacon of inspiration to young women. Our message is that you can do and be what you want. Just believe in yourself, work hard and be your best you," concludes Nodi.

For more information, contact leorna@tripleeight.co.za or visit www.tripleeight.co.za. You can also follow Triple Eight on Facebook or on Twitter

*Image courtesy of Triple Eight