Bisset will continue to lead HaveYouHeard Durban as managing director and is looking to the 'mother' agency to give her the ability to further extend her international footprint from an office with a view of the Indian Ocean.
"Bisset has great strategic insights into business and brands, but needs an engine to give her the ability to rapidly scale her business. With its established and proven procedures, as well as creative and strategic teams, HaveYouHeard is that engine," says HaveYouHeard co-founder Jason Stewart.
"We did this deal because there was a great cultural fit and alignment on values and vision. Both entities have plans that include growth beyond just the local market. And we're certain that, together, we’ll be able to achieve them in a far shorter time period," adds Stewart.
"Bisset has kicked off our partnership in fantastic style; HaveYouHeard Durban has already landed two new clients, with a few more about to sign on as well," says Stewart.
HaveYouHeard Durban will focus on the acquisition and retention of new business locally and internationally in both the traditional and digital marketing space.
"If I learnt a lot from my successful businesses; I learnt even more from the one that didn't take off but there's no way I'll use the word 'failed'. How could it be when I apply those lessons every day, either to help my clients or to make what I do today stronger, better," says Bisset.
"I look forward to working alongside the HaveYouHeard teams in South Africa and the United Kingdom, and us all delivering on that ambition," concludes Bisset.
For more information, visit www.haveyouheard.co.za
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