This initiative marks a significant transformation in the health and wellness landscape, integrating state-of-the-art digital technology to elevate member experiences and operational efficiencies, says Reveel.

The new digital network is set to transform Virgin Active clubs into hubs of digital innovation, where technology enhances every aspect of the member experience. The installations will include advanced digital displays that provide real-time, club-specific information, tailored exercise and wellness content and engaging promotional offers, says Reveel.

According to Reveel, this initiative will ensure that members enjoy a seamless and enriched experience, enhancing engagement and motivation through technologically advanced interactions.

"Our partnership with Virgin Active is a testament to Reveel's commitment to transforming spaces and elevating experiences," says Tanner Rock, commercial director at Reveel. "We are not just installing digital screens; we are creating immersive environments that integrate seamlessly with the day-to-day activities of gym-goers, ensuring that every visit is unique and fulfilling."

Strategic Impact and Benefits

The rollout of the digital network will begin in the coming months and the initiative aligns with Virgin Active SA's broader strategy to integrate advanced technology into its operations and physical spaces, ensuring members have access to the most effective resources to support their exercise and wellness journeys, says Reveel.

"We look forward to working with the Reveel team to make a bold, beautifully designed digital statement, which improves our members' experience, in our clubs nationally," concludes Dean Kowarski, CEO of Virgin Active SA.

For more information, visit www.reveel.co.za or email tyron@reveel.co.za. You can also follow Reveel on Facebook, LinkedIn, or on Instagram. 

*Image courtesy of contributor