White Square Festival says that it promotes creativity, encourages bold ideas that move the advertising industry forward, supports innovative solutions, creative effectiveness of projects and unites people in the communication industry of different countries.

The festival says that it shares the principles of socially responsible marketing, peacefulness and stands for universal human values. Every year over a thousand entries from more than 35 countries, including European countries, countries of MENA region, the USA, China, CIS countries, Asian countries, Latin America and others, take part in the White Square Festival, demonstrating bright ideas that help to develop the industry and change the world for the better.

The White Square Festival Awards are highly regarded around the world and the winners' entries are widely covered in numerous industrial mass media. The publications contribute to the promotion of agencies and the best creative ideas in the international community, facilitating the exchange of experience and inspiration among industry professionals from different countries, says the festival. 

White Square Festival says that it provides international project expertise at the highest global level thanks to an international jury line-up — the brightest minds from more than 45 countries with invaluable experience in judging prestigious festivals and numerous awards around the world.

Every year, the jury members celebrate the high level of entries and the organisation of the judging process of the festival. The main judging criteria are the creative idea and its implementation. In some contests, one of the key points is the effectiveness of creative solutions, adds the festival. 

The festival concludes that entries for White Square Festival 2025 are accepted online in 247 nominations in eight contests:

  • Creative
  • Branding
  • Digital
  • Media
  • Marketing Services
  • Marketing Effectiveness
  • Craft, and 
  • Mass Media Contest. 

The winning entries of White Square Festival 2024 can be viewed here. 

For more information, visit www.whitesquare-festival.com. You can also follow the White Square International Festival of Creativity on Facebook, LinkedIn, or on Instagram.

 *Image courtesy of contributor