This partnership underscores CFI's commitment to expanding its global footprint and engaging with diverse audiences through cricket — with over 2.5 billion fans. The collaboration includes CFI's logo featured on the right chest of MI Cape Town's jersey, in-stadia branding and opportunities to deliver unique client experiences, including exclusive promotional content and meet-and-greet events with MI Cape Town's star players, says CFI.

"Our sponsorship of MI Cape Town as the official online trading partner represents a significant step in CFI's strategic growth journey," says Hisham Mansour, Co-Founder and Managing Director at CFI. "Following the launch of our South African operations, this collaboration not only strengthens our presence but also aligns us with the excellence and star power of a global cricket brand. MI Cape Town's popularity extends beyond South Africa, offering valuable visibility to fans both locally and globally."

MI Cape Town operates under the umbrella of MI Global. MI Global's reputation for excellence and innovation mirrors CFI's values, making this partnership a natural fit, CFI says.

"This collaboration is an incredible opportunity to build on CFI's successes over the past year," says Ziad Melhem, Chief Marketing Officer at CFI. “Cricket's unparalleled reach and MI Cape Town's status as a global brand allow us to amplify our visibility not just to fans in South Africa but also in influential markets like the UAE and beyond. By engaging with a passionate fanbase, we aim to enhance brand awareness and reaffirm our commitment to superior trading experiences globally."

Cape Town, a hub for commerce, tourism and sports, provides the ideal backdrop for this sponsorship. MI Cape Town's roster, featuring global cricket icons such as Kagiso Rabada, Ben Stokes, and Rashid Khan, among other international players, ensures that CFI will receive international exposure, connecting with millions of cricket fans in South Africa and across borders, CFI concludes.

For more information, visit www.cfi.trade. You can also follow CFI Financial Group on Facebook, LinkedIn, X, or on Instagram.

*Image courtesy of contributor