The One Club says that judging for the ADC 104th Annual Awards takes place in March 2025.  Finalists — all entries winning either Gold, Silver, Bronze Cubes or Merit — will be announced in early April, with winners unveiled at the ADC 104th Annual Awards ceremony during The One Club's Creative Week 2025 in New York in May.

According to The One Club, a sampling of just some of the confirmed jury members from around the world, and their judging discipline, includes the following:

APAC

  • Joao Flores, CCO, Monks, Singapore (Interactive)
  • Morihiko Hasebe, Global ECD, Hakuhodo Inc., Tokyo (Fusion)
  • Hyeah Nahm, ECD, Publicis Groupe, Seoul (Interactive)
  • Fizza Shah, ECD, Grey Pakistan, Karachi (Fusion), and 
  • Zigeng Wang, Founder, Chief Architect, PILLS, Beijing (Architecture / Interior / Environmental Design). 

Europe

  • Bruno di Lucca Goncalves, Director of Creative Content, Channel Innovation, Burberry, London (Brand-Side / In-house)
  • Tad Greenough, Global CCO, Pernod Ricard, Paris (Brand-Side / In-house)
  • Adriana Pascan, CCO, Leo Burnett, Bucharest (Motion / Film Craft)
  • Aline Perchez Tort, Creative Design Director, The Coca-Cola Company, London (Brand-Side / In-house)
  • Dörte Spengler-Ahrens, Non-Executive Chairwoman, Jung von Matt, Hamburg (Advertising), and
  • Jörg Waschescio, ECD, Scholz & Friends, Berlin (Interactive). 

Latin America

  • Ricardo Chadwick, Co-CEO, Fahrenheit DDB, Lima (Interactive)
  • Maria Contreras Aravena, Independent Illustrator, Santiago (Illustration)
  • Alessandra Gomes, ECD, McCann Health Brazil, São Paulo (Pharma / Health / Wellness)
  • Ignacio Jardon, ECD, R / GA, Buenos Aires (Experiential Design)
  • Andrés Porras, ECD, DDB Colombia, Medellín (Advertising), and 
  • Mauricio Sarmiento, CCO, Sancho BBDO, Bogotá (Fusion). 

Middle East and Africa

  • Yash Deb, Co-Founder, Creative Partner, The Bar Africa, Nairobi (Experiential Design)
  • Thabang Lehobye, Head of Design, M&C Saatchi UAE, Dubai (Fusion)
  • Sahar Madanat, Founder, CDO, Twelve Degrees, Amman (Product Design), and
  • Mukondi Ralushayi, Co-Founder, CEO, Think Creative Africa, Johannesburg (Fusion). 

North America

  • Fernando Capeto, Head of Editorial Design, Forbes, Jersey City (Book / Magazine / Newspaper Design)
  • Fruhlein Chrys Econar, Photo Editor, The Wall Street Journal, New York (Photography)
  • Toni Ferreira, Head of Digital and Transformation, DAVID Miami (Gaming)
  • Lauren Hertzberg, Managing Partner, Cut + Run, New York (Motion / Film Craft)
  • Natasha Jen, Partner, Pentagram, New York (Brand / Communication Design)
  • Jones Krahl, U.S Head of Creative, Deloitte Digital, New York (Artificial Intelligence)
  • Laywan Kwan, Executive Director of Art, Macmillan, New York (Book / Magazine / Newspaper Design)
  • Leah Rubin-Cadrain, Head of Creative, Snap, New York (Artificial Intelligence)
  • Javier Verdura, Director, Product Design, Tesla, Los Angeles (Product Design)
  • Christian Widlic, Global Head of Brand Design, Intuit Mailchimp, New York (Brand-Side / In-house), and
  • Kiki Wolfkill, Vice President, Xbox Film | TV, Microsoft / Xbox, Redmond (Gaming). 

The complete ADC 104th Annual Awards jury can be viewed here.

The One Club says that entries can be submitted now, with fees increasing after each deadline period. The regular deadline is Friday, 31 January 2025, with an extended deadline of Friday, 14 February and a final deadline of Friday, 28 February.  

New for 2025

According to the awards, among the changes for the ADC 104th Annual Awards are:

  • Pharma / Health / Wellness has been added as a new discipline.
  • Publication Design has been divided into two disciplines: Book Design and Magazine / Newspaper Design.
  • Product Design and Packaging Design now have their own dedicated juries (both disciplines were previously judged by the same jury).
  • The Typography discipline is now called Typography / Lettering.

Tiered Pricing

A special tiered pricing structure makes it easier for smaller agencies, studios and freelancers to participate. Larger agencies and brands pay the standard entry fee; smaller shops get a discount on entries (amount varies by discipline), and freelance creatives and one-person shops are eligible for an even greater reduction in their entry fee, says the awards.

The One Club concludes that this year's 'Seen By the Best Eyes' branding for the ADC 104th Annual Awards call for entries was created by MullenLowe Design Studio, the recently launched group within MullenLowe US.

For more information, visit www.adcawards.org. You can also follow The One Club on Facebook, LinkedIn, X, Instagram, or on TikTok. 

*Image courtesy of contributor