According to Willoë Coetzer, brand manager of Fruitree and Dilutables, the addition of the new Orange Squash to Fruitree’s existing range strengthens their objective of enabling its consumers to share the brand with more people whilst adding value to their lives. “Due to Fruitree’s strong heritage and the fact that it’s been part of our lives for over 50 years, our consumers have come to trust the brand for consistently delivering affordable, delicious taste without ever compromising on quality. Fruitree prides itself on their quest to nurture, care and provide for the community and the various pack sizes cater for all occasions,” adds Coetzer.
Fruitree’s 2L Orange Squash packaging was designed by Somerset West-based agency, Creative Performance. The labels were printed by Siyakha Imperial Print and the bottle is from Hilfort Plastics.
The 2L Orange Squash will retail at approximately R23.95 each and is available in case configurations of 6 x 2L. It will be available from all leading retail stores from October, including Namibia and Botswana.
For more information, visit
www.fruitree.co.za. Alternatively, visit and like Fruitree Juices’
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