The airport activations will continue until Monday, 29 December at OR Tambo International Airport where season one’s unique short films and iconic portraits as well as the latest Mercedes Benz C-Class will be on display.
“Activating in an airport environment provides an opportunity for high-end consumers to be part of a brand, engage and interact with it. It allows them to explore a brand for themselves, especially because they have time on their hands. The 21 ICONS Mercedes Benz C-Class campaign is perfect for this market,” explains Mzukisi Deliwe, director – Airport Ads
®.
For more information on how to take one’s brand to a high-end traveller market, phone Mzukisi Deliwe on 0861 776 826 or email him at
mzi@provantage.co.za.
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