Feel SA says that fortunately, following the Covid-19 pandemic, there has been an emerging trend in the media (and on social media) to focus on positive news — not only in our personal lives but in our country and on a global scale.
"There is no denying South Africans have an indomitable human spirit," says the team.
The team adds, "From a Khayelitsha resident setting up a choir to get kids off the streets and out of gangs to one man taking on the mammoth task of fixing potholes in Boksburg all on his own. Or, a Durban student creating an advanced app to help the youth of SA find jobs,
Feel SA is telling their stories and offering a balance to all the negative news we face daily."
Ramkissoon says, "The new year has started tremendously well for the
Feel SA team, as our brand has just secured this major deal with a national broadcaster. It comes just a couple of months after we launched, and we are thrilled to share the heartwarming stories coming out of our rainbow nation."
Nefdt says, "It truly is the resilience of our country that makes me excited to get up and spread the good news on our platform. As part of this agreement, our stories will reach millions of viewers across all eMedia platforms, including eTV, eNCA, eVOD and Openview."
"Our goal is to help and inspire people. Like the rest of South Africa and the world, we have all experienced tremendous loss, and our country is hurting. We aim to help heal one hopeful story at a time," adds Nefdt.
Shahan adds, "The past three years have been tough, but the great thing about our country is that we always come together during hard times. We support one another and look at the bright side with our one-of-a-kind sense of humour. There's so much beauty in people just celebrating good news together."
"Ramkissoon and Nefdt are no strangers to South African viewers, and we are thrilled to welcome them back to our group of channels. They are both formidable journalists who bring a wealth of experience and gravitas to our programming," concludes Marlon Davids, e.tv's managing director.
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