Since the October announcement that PLAYBOY will return to South Africa in early 2011, PLAYBOY South Africa has been inundated with calls from the media, prospective Playmates and South African celebrities hoping to grace the pages of the iconic magazine.

“The response has been phenomenal, and we look forward with great excitement to launching the PLAYBOY South Africa Playmate search in January,” says editor Peter Piegl. “The Playmate search will herald an important and more public phase, culminating with the launch of the April issue in 2011.”

Published by Sciofon (Pty) Ltd, the monthly magazine, with a cover price of R45, will be bagged like other men’s lifestyle magazines and have a national distribution of 100 000 copies.

Images from the event can be viewed on our gallery.