PNA marketing and PR manager Chantelle Fritz says, "CHOC Childhood Cancer Foundation South Africa is an important advocate offering psychosocial, emotional and patient-facing support to families and their children and teenagers diagnosed with cancer."
"Being a part of this initiative makes us proud, as we understand the trials these young people and their families go through. We were delighted to hand over R1 000 000 to the CHOC Foundation last year, and in 2023 we strive to top this amount and will challenge schools and corporates to assist us in this goal. We thank our loyal customers for always supporting our CSI initiatives," adds Fritz.
CHOC aims to save lives through early detection and to enable people to stand firm and stand together in support. The organisation has encouraged the public to partner by getting a sticker for R10 at their nearest PNA or by visiting its
website.
"As the needs of these children, teenagers and their families grow, so does our desire to enhance medical treatment; so in 2023, we aim to beat the R1-million we raised last year and beat the disease with your assistance," says the organisation.
"We know our valued customers and South Africans as a whole can reach and surpass this target — even in flip-flops! We'd love to see you in our stores where you can 'wear yours for a cause'," Fritz says.
"We're joining CHOC in putting the call out to corporate companies, small businesses, ladies, gents, pre-schools, primary and high schools — let's do this together — and walk the path of love and support to help these amazing children to see a brighter tomorrow," concludes Fritz.
For more information, visit
www.choc.org.za. You can also follow the CHOC Childhood Cancer Foundation South Africa on
Facebook,
Twitter or on
Instagram.