Misinformation is just about everywhere!
People either get so caught up in what is real and what isn't, or they adopt an attitude of "It doesn’t affect me, so why should I care?"
To each their own, I guess — but when it comes to misinformation, PRs should be doing everything they can to nip that in the bud.
That is probably why there is a whole international day dedicated to fact-checking.
So PRs, get your banners and party decorations ready because …
Alrika Möller from media update is celebrating International Fact-Checking Day with you.
Fact-checking is not as simple as people might think. What is your go-to method to fact-check information? Let us know in the comment section below.
Are you looking for inspiration to give your next PR campaign some spice? Check out these Female-focussed brand partnerships.