According to Blok, participants met at Broken Bath Beach near the Sea Point Pavilion and spent the morning collecting and sorting waste.

Blok adds that, thanks to the expert guidance of the Pristine Earth Collective, the gathered materials were handled in an environmentally responsible way, minimising their impact on the ecosystem.

Blok says that in total, 77 bags of litter were collected. After sorting through the trash, 17 bags of plastic will be sent to the CRDC (Centre for Regenerative Design and Collaboration), which will be converted into an eco-aggregate to create green building bricks and construction products. Some of these bricks will be used in the next Blok development as a symbol of Blok’s commitment to community upliftment and interventions. 

"We're incredibly proud of the Sea Point community and the positive impact we made together," says Troy Squires, head of marketing at Blok. "Sea Point's promenade and beaches are iconic, and it's inspiring to see so many people come together to protect and preserve this beautiful public space."

Blok says that as a gesture of gratitude, each beach cleaner was treated to a free coffee or ice-cream sandwich — generously provided by Crumbs & Cream, Norfolk Deli and the Bootlegger Coffee Company — making the cleanup effort all the more rewarding.

Blok concludes that the event reaffirmed Blok's ongoing commitment to sustainability, collaboration, and community-driven initiatives, with plans already underway to expand the reach of the Blok Spring Clean in 2025. Blok, along with its conscious collaborators, will continue to inspire positive environmental change across the Sea Point area.

For more information, visit www.blok.co.za. You can also follow Blok on Facebook, LinkedIn, or on Instagram. 

*Image courtesy of contributor