This is the first time in many years that the awards ceremony has been held in Cape Town, underscoring the importance of extending the awards' reach and influence across South Africa, says the agency.
In addition, entries showed strong representation from the industry, with both emerging and well-established agencies showcasing their work, says ByDesign Communications.
Kevin Welman, Director of ByDesign Communications, says, "These awards remain vital to the industry, not just as a measure of recognition for agencies but also for the clients we serve. They represent the pinnacle for achievement in our industry, and PRISA plays a critical role in maintaining high standards, driving innovation and creative problem-solving and supporting the goals of both agencies and clients alike."
ByDesign Communications says that it is delighted to have been recognised with multiple awards, further solidifying its position as one of the leading agencies in the communications industry.
Highlighting its commitment to challenging conventional thinking to deliver integrated communications, content, public relations and digital services, ByDesign secured four Gold Awards and one Silver, including:
- Gold in the Thought Leadership category for Youth Employment Service — 'Giving You(th) Perspective on Youth Employment'.
- Gold in the Event Management category for Spark Schools — 'World's Best School'.
- Gold in the Travel and Tourism category for Air Student — 'Entrepreneurs Take Flight'.
- Gold in the Education category for Spark Schools — 'World's Best School'.
- Silver in the Communication Research category for Anglo American — 'Understanding the Pulse of the Community'.
"The PRISM Awards are a powerful testament to the value that PR brings to business, and we are honoured to have been recognised for our contribution to this ever-evolving field," concludes Welman.
For more information, visit www.bdcomms.co.za. You can also follow ByDesign Communications on X.
*Image courtesy of contributor