media update’s Aisling McCarthy looks at the different kinds of social media metrics out there, and explains what they are.
Nowadays, if you aren’t on social media, you don’t exist. Social media metrics can be pretty overwhelming, with each social channel offering you insights into activity, reach, acquisition, and more.
If you’re not 100% sure what each of these metrics mean, or even what metrics are, check out this simple infographic below:
