Social media is one of the most popular, convenient and effective communication sources for businesses in this digital age.

This said, making yourself known in the social space poses a few challenges — like navigating tricky algorithms and understanding what content makes you favourable to social media users.

Luckily we've discovered a few ways to help you get your brand's name out in the social sphere.

So, stick around as media update's Lara Smit outlines four of them here:



Know of any other ways that brands can boost their presence on social media? Tell us about them in the comments section below.

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Now that you have a general idea of what to do, get the full story on why you should follow these tips and how they can benefit you in our article, Four effective ways to boost your social media presence.
*Image courtesy of Canva