Hip hip hooray! media update is turning nine! 

We take birthdays very seriously … which is why we are counting down our nine favourite social media pieces published over the last year. 

Find out what those favourites are and if you missed out on some great pieces. 

Each member of the media update team lists two favourite pieces, with a bonus extra overall team favourite at the end. 

Let's get into it …. 

Release the balloons because media update is celebrating our ninth birthday. 

Saads Abrahams — Content Creator


Social media is a blessing and a curse at the same time — especially if you are trying to stand out from literally everyone else. And I know for a fact that it is easier said than done; that is why this is one of my favourite pieces!

This infographic shares really unique tips that many people haven't heard of — they are so brilliant yet simple, and anyone can use them!

Is TikTok the new Google? 

TikTok


This has got to be one of my favourite social pieces that I've ever written. As a Millennial, when I first heard of TikTok, I honestly couldn't be less interested in the app — now I'm as addicted as they get. 

When I first read about how TikTok is being used as a search engine my mind was a bit blown. I hadn't realised that I, too, was using it as a search engine. Mostly for recipes, but still …

This article gives cool insights into how the younger generations are using TikTok as a search engine and why they are choosing to use it as such. 

Find out for yourself if TikTok is the new Google.

Alrika Moller — Content Creator

The best times to post on social media revealed — an updated version for SA and the UK in 2023

Posting time

It is often the pieces that took the most work that you end up loving the most

Writing this was a real challenge. Don't get me wrong — it was a challenge I chose for myself, but it was still a challenge.

The piece took a lot of research and with any resource you find, you have to look for about three others that will confirm the facts. 

In the end, I hope it is a great help to social media users and managers worldwide. 

Cross-posting

Once I heard the term cross-posting, I couldn't let it go

Cross-posting is something that most of us do, without knowing or giving it much thought

The great debate regarding this social media term is also quite fascinating

This piece allows you to make up your own mind about cross-posting and shows you ways to use it to its full advantage

Emma Schumann — Proofreader

How to balance social media and your mental health [Infographic]

mental Health


We are all aware of the negative effects social media can have on our mental health

Even with this knowledge, it can be difficult to maintain a healthy relationship

The world of social media is constantly within reach. There are so many social media platforms and notifications, that at times, it can all be too overwhelming

Making your mental health a priority is a must, and this visually calming infographic has some excellent tips on how to do just that. 


Taylor Swift


For all the swifties out there (and at media update), the album 1989 Taylor's Version was an exciting moment

The songs hold so much meaning and inspiration, not only as a live soundtrack for every Taylor Swift fan but in the social media space too. 

This piece unpacks the lyrics of eight songs and how the messages and lessons can be applied to achieve your social media dreams.

You don't want to miss out on reading this one!

Robyn du Preez — Deputy Editor



Social media
is where the next gens are at. 

Knowing that the younger consumers out there are all about authenticity and consistency, this article was an important piece to add to the significance list.

Marketing yourself is a contemporary arteven in the small things

I feel that this piece highlighted this and gave us insights into where marketing and branding are headed in the social media space. 

The impact of AI on social media 

AI

Generative Artificial Intelligence took the world by storm in the past year or so. No doubt about it!

So, it wouldn't be right to avoid considering its impact on our social spaces

In this article, we considered many pressing sides of the conversation — including automation, analysis and customer service

The topic marks a time in social media that is marking new territory in this space. 

media update pick


Colour theory

We know a good tip when we see one and this one is really great! 

Standing out on social media is not easy. That is why there are endless tips and tricks that people share —but if everyone uses the same tips, everyone will end up the same

This piece takes a different approach and uses the concept of colour theory to help you kill it in the social media game. 

Not only is this a practical way of stepping up your social posts, but the infographic itself is striking to look at. 

Do you have a favourite piece that we missed? Let us know in the comment section below. 

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The celebrations are continuing all week long. Click here to find our marketing list and celebrate with us.
*Image courtesy of Canva