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<i>Loeries</i> 2025 Entries Open

Loeries 2025 Entries Open

Marketing

The Loeries has opened entries for the 2025 Loerie Awards. Brands, agencies, creative professionals and production companies are invited to submit their work across a wide range of categories that recognise excellence in advertising, marketing, design and digital innovation.

The Science of Timing: When to Launch Your Marketing Campaigns

The Science of Timing: When to Launch Your Marketing Campaigns

Marketing

Many people don't realise how difficult it is to launch a campaign, and that the most important component to the launch is not the what, but the when. Read on as Saads Abrahams from media update breaks down the science of timing when it comes to launching your marketing campaign.

Broadsign and Scope3 Partner to Advance Carbon Measurement in DOOH Advertising

Broadsign and Scope3 Partner to Advance Carbon Measurement in DOOH Advertising

Marketing

Broadsign and Scope3 have announced a partnership that aims to provide accurate, comprehensive carbon modelling of digital Out-of-Home (DOOH) campaigns. As more brands seek to limit carbon emissions across their businesses, including marketing, the two companies have teamed up to expand the depth and precision of available DOOH emissions data.  

Xperien and Jozitrails Boost Biodiversity With IT Asset Disposition

Xperien and Jozitrails Boost Biodiversity With IT Asset Disposition

Publicity

Biodiversity conservation is now a crucial pillar of environmental, social and governance (ESG) strategies. Forward-thinking businesses are looking for ways to make a tangible environmental impact. Xperien and its partner Jozitrails say that the duo is turning IT Asset Disposition (ITAD) into a force for biodiversity restoration.

BBC News Swahili Launches TikTok Account

BBC News Swahili Launches TikTok Account

Media

BBC News Swahili has announced the official launch of its TikTok account. The TikTok account aims to deliver high-quality journalism to Swahili-speaking audiences across Africa and beyond, by providing trusted news in an engaging format that resonates with audiences. 

Absa Group Unveils Academy for Marketing and Corporate Affairs

Absa Group Unveils Academy for Marketing and Corporate Affairs

Marketing

Absa Group has unveiled its Marketing and Corporate Affairs Academy. This programme marks a significant advancement in professional development, tailored to meet the evolving demands of the marketing and corporate affairs sectors, affirming Absa's commitment that 'Your Story Matters'.

M&C Saatchi Abel and Nando's South Africa Part Ways

M&C Saatchi Abel and Nando's South Africa Part Ways

Marketing

M&C Saatchi Abel has parted ways with Nando's South Africa after a decade of partnership. M&C Saatchi Abel and Nando's South Africa have enjoyed a successful partnership for a decade, marking an era where both businesses have grown remarkably.

Servier and World Heart Federation Launch '#DontMissaMoment' Campaign for World Adherence Day

Servier and World Heart Federation Launch '#DontMissaMoment' Campaign for World Adherence Day

Publicity

Servier and The World Heart Federation (WHF) have announced that the duo has taken the lead in rallying support from scientific and medical societies worldwide for the first World Adherence Day with its '#DontMissaMoment' campaign. 

The One Club Launches Strategic Revelations Series

The One Club Launches Strategic Revelations Series

Marketing

The One Club for Creativity has expanded its purview with the launch of a new professional development series designed to help agency and brand-side strategists navigate the marketing landscape. The One Club Strategic Revelations series kicks off with a free virtual panel on Wednesday, 16 April for strategists at all levels.

How to Break Into Tech Marketing and Other Industry Insights: A Q&A With Mathabo Sekhonyana

How to Break Into Tech Marketing and Other Industry Insights: A Q&A With Mathabo Sekhonyana

Marketing

For some reason, the marketing industry is a mystery for those who don't work in it. Even more so, the tech marketing industry. media update's Joreke Kleynhans got career advice and other industry insights from one of the top women in tech marketing: Mathabo Sekhonyana.

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