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The Rise of the Digital Showroom: The New Frontline for Driving Car Sales

The Rise of the Digital Showroom: The New Frontline for Driving Car Sales

Marketing

You can picture it. Gleaming, polished cars. Gleaming, white floors. The car showroom remains a mainstay of popular culture and our idea of purchasing a vehicle. But how relevant is the physical showroom in today's increasingly digital-first world? asks Mongezi Mtati, Senior Brand Strategist at Rogerwilco. 

Why Media Literacy Is a Must-Have Skill in 2025 [Infographic]

Why Media Literacy Is a Must-Have Skill in 2025 [Infographic]

Media

In 2025, we're exposed to more media — and misinformation — than ever before. In this article, Saads Abrahams from media update is breaking down why media literacy is a must-have skill in 2025.

<i>Jacaranda FM's Good Morning Angels</i> Supports 10-Year-Old Stroke Survivor

Jacaranda FM's Good Morning Angels Supports 10-Year-Old Stroke Survivor

Media

Jacaranda FM's Good Morning Angels initiative has rallied support for 10-year-old Eben Beukes, who suffered multiple strokes following a severe viral infection, leaving him blind, unable to walk or speak and in need of full-time care. Good Morning Angels and its partners have donated R160 000 to Beukes and his family. 

INMA Releases <i>Beyond the Dashboard: 14 Case Studies in Newsroom Metrics</i>

INMA Releases Beyond the Dashboard: 14 Case Studies in Newsroom Metrics

Media

The International News Media Association (INMA) has released a report on how 14 global news media organisations have evolved their use of data to strengthen journalism, grow audience relationships and drive business results. 

<i>The One Show</i> Announces 2025 MEA Winners

The One Show Announces 2025 MEA Winners

Marketing

The One Club for Creativity has announced that agencies in Kazakhstan, Kenya, Saudi Arabia, South Africa and the United Arab Emirates were among the Pencil and Merit winners from 55 countries in The One Show 2025.

Airtel Africa Appoints Publicis Groupe Africa as Integrated Marketing Partner

Airtel Africa Appoints Publicis Groupe Africa as Integrated Marketing Partner

Marketing

Following a pitch process, Airtel Africa has appointed Publicis Groupe Africa as its integrated marketing partner across 12 key markets on the continent. This partnership marks a milestone in African marketing, uniting two organisations with a shared ambition to deliver brand experiences that resonate across audiences.

Think Marketing Is All Big Billboards and TV Ads? Think Again

Think Marketing Is All Big Billboards and TV Ads? Think Again

Marketing

When most people hear the word "marketing," their minds drift to massive billboard campaigns, glossy TV ads and quirky fruit-shaped billboards as you weave through city traffic (yes, Pineapple Insurance, we're looking at you), says Louise Krog, Executive Head of Sales and Marketing at Everlytic.

SingularityU Announces 2025 <i>Singularity</i> South Africa Summit

SingularityU Announces 2025 Singularity South Africa Summit

Marketing

SingularityU South Africa has confirmed that its flagship summit will return to the Sandton Convention Centre in Johannesburg on Wednesday, 22 and Thursday, 23 October. This will be the seventh time the summit will be hosted in South Africa.

Suzuki Releases Simola Hillclimb Campaign With Penquin

Suzuki Releases Simola Hillclimb Campaign With Penquin

Marketing

Suzuki, in partnership with Penquin, has released a new campaign for the 2025 Simola Hillclimb. Suzuki has partnered with Penquin for the fifth consecutive year to drive one of the event's most dynamic brand activations.

Re.Bag.Re.Use Wins at the <i>SABRE Awards</i>

Re.Bag.Re.Use Wins at the SABRE Awards

Publicity

Re.Bag.Re.Use has announced that it has won at the SABRE Awards Africa in the Fashion and Beauty category. The SABRE Awards (Superior Achievement in Branding, Reputation and Engagement) celebrate excellence in strategic communication and highlight campaigns that make a meaningful impact.

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