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Advertising Is Here to Stay: Here's Why You Need to Adapt With the Times

Advertising Is Here to Stay: Here's Why You Need to Adapt With the Times

Marketing

Advertising has been a cornerstone of business for as long as commerce has existed. It has converted, adapted and evolved through time, reflecting societal changes, technological advancements and shifts in consumer behaviour, says Gillian Ezra, Head of Sales and Business Development at Ayoba.

 
Advertising is Here to Stay
Ayoba
Digital Advertising
Digital First
Adapting Advertising
Mobile Advertising

What to Do With Your Old Servers When Transitioning to the Cloud: A Focus on Refurbished Servers

What to Do With Your Old Servers When Transitioning to the Cloud: A Focus on Refurbished Servers

Publicity

As businesses move to the cloud, the question of what to do with legacy IT infrastructure — especially older servers — becomes increasingly pressing. Rather than discarding these assets, companies should consider refurbishing servers, a sustainable and financially sound strategy, says Ryan Birkenbach, ITAD Manager at Desco Electronic Recycler. 

 
Refurbished Servers
ITAD Manager
Desco Electronic Recycler
Recycling Servers
IT Infrastructure Sustainability

WPP Acquires T&P<sup>m</sup>

WPP Acquires T&Pm

Marketing

WPP has announced a further simplification of its structure with the acquisition of the minority shareholdings in T&Pm, bringing the agency fully into the WPP network. T&Pm will continue to operate as a standalone multi-disciplinary agency while collaborating closely with other WPP agencies.

 
WPP
T&P
Open AI
WPP Open
Integrated AI
WPP and T&P
WPP Agencies

MRF Unveils Latest MAPS™ Data

MRF Unveils Latest MAPS™ Data

Marketing

The Marketing Research Foundation (MRF) has released its latest Marketing All Product Survey (MAPS™) dataset, covering the period from July 2023 to June 2024. The data offers invaluable and trendable insights into South African consumer behaviour, media consumption and economic trends.

 
MRF
MAPS Data
MAPS
Marketing Research Foundation
Marketing All Product Survey
Consumer Behaviour
Media Consumption
Economic Trends

Growthpoint Properties Wins at the 2024 <i>Green Building Council of South Africa Leadership Awards</i>

Growthpoint Properties Wins at the 2024 Green Building Council of South Africa Leadership Awards

Publicity

Growthpoint Properties has won four awards for environmentally innovative initiatives implemented at its buildings at the 2024 Green Building Council of South Africa (GBCSA) Leadership Awards. 

 
Growthpoint Properties
prestigious green building awards
Green Building Council of South Africa (GBCSA) Leadership Awards
GBCSA

SOS Children's Villages in South Africa Commemorates World Children's Day

SOS Children's Villages in South Africa Commemorates World Children's Day

Publicity

SOS Children’s Villages in South Africa has announced that it is commemorating World Children's Day on Wednesday, 20 November, under the theme 'Inclusion, for every child'. 

 
SOS Children’s Villages
World Children's Day
Inclusion
for every child
Children's Rights
SOS NPO

Christian Schmalzl Delivers Keynote Address at WOO Europe Forum

Christian Schmalzl Delivers Keynote Address at WOO Europe Forum

Marketing

World Out of Home Organization (WOO) has announced that Ströer's Christian Schmalzl delivered a keynote speech at the WOO Europe Forum, titled 'All Digital – All Good?!'. Schmalzl says that digitisation is driving the growth of Out-of-Home (OOH) advertising but warned against neglecting the potential of Classic (static) OOH.

 
Ströer
Christian Schmalzl
World Out of Home
OOH
WOO
Classic OOH
OOH Advertising

Mobec Launches Recycling Initiative

Mobec Launches Recycling Initiative

Publicity

Mobec has announced its latest initiative in recycling and circular economy practices to drive a cleaner and more resource-efficient future. As part of its commitment to achieving the Government of India's 2030 sustainable mobility goals, Mobec's programme addresses two major industry challenges — battery waste and resource dependency. 

 
Mobec
EV Charging Solutions Provider
Recycling Initiative
Indian Government Sustainability Mobility Goals
Battery Waste
Resource Dependency

<i>OFM's</i> '#PinkTober' Campaign Raises Funds for CANSA

OFM's '#PinkTober' Campaign Raises Funds for CANSA

Media

OFM has announced that through the generous support of listeners and communities across Central South Africa, the '#PinkTober' campaign has raised an astounding R1 018 000 in aid of the Cancer Association of South Africa (CANSA). 

 
OFM
OFM Supports CANSA
CANSA
Cancer Association of South Africa
PinkTober

Nokuphila School Encourages Donations for School Essentials

Nokuphila School Encourages Donations for School Essentials

Publicity

The Love Trust's Nokuphila School in Thembisa has launched a campaign, titled 'Sponsor School Essentials'. This year-end initiative offers individuals and organisations the opportunity to contribute directly to the growth and empowerment of young leaders within the community by sponsoring essential items for the learners.

 
Nokuphila School
Love Trust
Sponsor School Essentials
Thembisa School Support
Empower Learners
School Support Initiative
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