Arena Holdings has announced that the MOST Awards will return in the last quarter of 2025. Owned and presented by Arena Holdings, the awards celebrate the industry's top performers based on independent research conducted by Freshly Ground Insights (FGI). 

WPP has been selected by Heineken® as its global shopper marketing and commerce partner for the Heineken® brand portfolio, including Heineken®, Heineken® 0.0 and Heineken® Silver. This expands WPP's relationship with Heineken® and underscores its leadership in delivering innovative, AI-powered marketing solutions at scale.

The Advertising Club has marked a milestone as it celebrates 25 years of the EMVIE Awards. The 25th edition of the EMVIES, in association with The Times of India and UltraTech Cement Limited, has concluded on Friday, 28 March, at Jio World Convention Centre in Mumbai.

What is digital PR and how does it differ from traditional PR? You might be surprised at what it entails. Saads Abrahams from media update explains what digital PR is and why it's not just another buzzword.

ExpoGuys has received an Excellence in Sustainability Certificate at the AAXO Roar Awards ceremony, held at the Johannesburg Expo Centre on Thursday, 27 March. Hosted by the Association of African Exhibition Organisers (AAXO), this year’s awards celebrated the resilience and innovation shaping the future of the African exhibition industry.

Jacaranda FM has announced the appointment of Vuyani Dombo as its new Managing Director, effective Tuesday, 1 April. Dombo, a seasoned Chartered Accountant, steps into the role after serving as Acting Managing Director since March 2025, following Deirdre King's departure. 

Open LinkedIn right now and you'll quickly spot the indisputable signs of AI-generated marketing content. You know the type: those perfectly polished paragraphs peppered with "unwavering commitment" paired with terms like "resilience" and "support" that somehow say everything and nothing at once, says Thelma Ngoma-Mavhunga, writer at Flow Communications.

PRLab has announced that the SaaS PR Summit 2025, an industry event uniting global experts in SaaS public relations, communications and content, will be conducted virtually on Tuesday, 15 April, ensuring comprehensive access to leading global authorities within the sector.

TikTok has hosted its second Annual Africa Safer Internet Summit in Cape Town, bringing together government officials, regulators and industry leaders. Delegates from South Africa, Nigeria, Ethiopia, Cameroon, Côte d'Ivoire, Kenya and other countries convened to discuss critical issues on online safety, content moderation and digital policy development.

WARC has released the Global Ad Spend Outlook 2025 / 26 — Quarter 1 Update. The study has found that global advertising spend is now on course to grow 6.7% this year to USD$1.15-trillion, a downgrade of almost one percentage point (pp) from WARC's November forecast due to growing market volatility. A further cut of 0.7pp has been applied to 2026, downrating growth to 6.3%.