Developed by FCB Joburg’s creative director Gareth Paul, art director Vukani Mpanza and copywriter Robert Storom, the new 30-second television commercial was shot in Johannesburg by Ian Difford from Hungry Films.
Called ‘Ultimate Delivery’ and targeting males, the commercial uses a simple storyline and great character-acting to elegantly communicate the esteem in which these Debonairs Pizza fans hold their Debonairs Pizzas, and especially the Ultimate 5 sausage Triple-Decker.
The Debonairs Pizza delivery man arrives at an office and he is welcomed inside by a group of young men who are obviously thrilled to be in his presence. Well, that’s what he thinks. The group is really in awe of the 5 sausage Triple-Decker, its three layers and five sausage topping. In their opinion, it truly deserves the red carpet.