"We are over the moon with our awards achievement," says Flow CEO, Tara Turkington. "Our strategy is to never do work with winning awards as the focus — but when industry judges recognise us for our campaigns, it's the cherry on top. It's also great being able to showcase our clients' exceptional work and our team's efforts to the world."

Flow's Managing Director Tiffany Turkington-Palmer says, "We are thrilled with these results. We love working on our clients' campaigns, and whether we win one or 10 awards, each accolade reminds us of why we do what we do. Thank you to the New Generation Awards judges and congratulations to all the winners."

Flow says that it won the following awards: 

Corporate

  • Silver for Best Revenue Generating Marketing Campaign or Event — for Carspa AI CRM
  • Silver for Best Social Media Reach from an Event / Activation — for the 21st Nelson Mandela Annual Lecture (2023)
  • Bronze for Blogging Excellence — for Nancy Geenen: Inclusive Leadership
  • Gold for Most Innovative Use of Social and Digital Media — for the 21st Nelson Mandela Annual Lecture (2023), and
  • Silver for Best Influencer Marketing Campaign — for the 21st Nelson Mandela Annual Lecture (2023).

Agency

  • Silver for Best Email Marketing Campaign by an Agency — for the American Tower Corporation (Africa) 'IMPACT' campaign.

Online Media and Tools

  • Bronze for Best Corporate Website — for the South African Institute of Chartered Accountants (SAICA) website, and
  • Silver for Best Online Newsletter — for Good Work Foundation's Rural Education Revolution Newsletter.

Flow concludes that, according to the awards website, "the New Generation Awards celebrates ingenuity with a specific focus on results and insight-based success. The judging process is rigorous, ensuring each entry is marked by at least four judges, measuring them against criteria such as strategy, innovation, creativity, content, results, reach, engagement and usability."

For more information, visit www.flowsa.com. You can also follow Flow Communications on Facebook, LinkedIn, X, or on Instagram. 

*Image courtesy of contributor