City Lodge Hotels has partnered with TBWA / Hunt Lascaris for its latest campaign, titled 'Save Our Stay (SOS)'. The campaign promises to turn holiday mishaps into memory-making moments through the 'Save Our Stay' platform.
City Lodge Hotels says that the 'Save Our Stay (SOS)' platform is a safety net, allowing weary travellers to hit the SOS button and escape subpar lodgings faster than they can say "Superhost", as the campaign film demonstrates.
Not only does this campaign provide a clever solution to accommodation anxiety, but it also boasts an array of sensational deals that put travellers' minds and wallets at ease, says City Lodge Hotels.
Lindiwe Sangweni-Siddo, Chief Operating Officer of City Lodge Hotels, says, "We all know the feeling of being let down when a place doesn't live up to its promise. Sometimes you just need to escape the chaos of friends or family who think they're Michelin-star hosts. Our SOS service is a reminder that your dream vacation is just a button away."
City Lodge Hotels says that this campaign doesn't just serve up great deals; it's about reimagining the travel experience and inspiring a mindset that encourages adventure without the risk of disappointment. With a cheeky wink and a playful tone, City Lodge and TBWA / Hunt Lascaris are setting the gold standard for "brave marketing" that connects with today's savvy travellers in a meaningful, humorous way.
City Lodge Hotels concludes that these offers are bookable through the platform until Wednesday, 8 January 2025, covering stays from Friday, 13 December to Sunday, 12 January 2025.
For more information, visit www.citylodgehotels.com. You can also follow City Lodge Hotels on Facebook, LinkedIn, X, or on Instagram.
*Image courtesy of contributor