Frederik Zietsman, Group CEO of Takealot, says, "I'd like to express my gratitude to M&C Saatchi Abel and Connect for the invaluable contributions they've made to the growth of our brand and business over the past 13 years. Their hard work, expertise, dedication and passion have been instrumental in our success and we deeply appreciate their loyalty and commitment."

Illé Potgieter, Managing Director of M&C Saatchi Abel (Cape Town), says,"Takealot has been an incredibly special client in the agency. From its humble start with the acquisition of the Take2 business, to rebranding it as Takealot.com and all the exciting strategic thinking, business smarts, innovation and loved advertising that has gone into making it the market-leading e-commerce company and trusted brand it is today, fills us with nothing but immense pride. We wish Takealot well on their journey ahead."

Zietsman concludes, "Takealot will be conducting a pitch process to select their new agency, to be appointed by year-end. M&C Saatchi Abel has elected not to participate in this process but will continue to service the account with the same care, commitment and passion they have always shown to our brand and business over the years."

For more information, visit www.takealot.com. You can also follow Takealot on Facebook, X, or on Instagram. 

*Image courtesy of Facebook