Says Lara Rosmarin, CEO of Seed Academy, “Job creation is at the forefront of the government’s mandate. We are helping government achieve their objective by empowering entrepreneurs in both rural and urban areas. We believe that our new programme, Roots, will help to change the socio-economic landscape in South Africa by alleviating poverty and reducing unemployment.”

The course which is run over two days can be customised in different languages. It aims to provide micro and small businesses with knowledge of key business principles and offers insight into what is required to establish and operate a successful business.

The interactive programme requires participants to complete relevant tasks culminating with each entrepreneur presenting their business concept to the group. Helpful feedback is provided. Post programme support includes accessing Seed Academy’s experts and all entrepreneurs are contacted after three months to track progress.

If one's business is passionate about entrepreneurship and the benefits it brings to the lives of South Africans and the economy, choose a grassroots entrepreneur and join Seed Academy’s Roots Programme launch. The entrepreneur will get will get one full day training in entrepreneurship free and one will be able to find out about more about the value of becoming involved in training entrepreneurs.

The Roots programme is funded by corporates which use enterprise and supplier development funds to acquire BBBEE points.

The free one day training for grassroots entrepreneurs

Date: Wednesday, 25 March
Time: 09:00 to 17:00
Venue: Seed Engine, 164 Katherine Street, Sandton

The two day course includes: Business basics; Accounting basics; Business capability and skills; Operations, processes and business flows; Statutory and legal requirements; Labour matters; Finance; Budgeting, margins, profitability and cash management; Taxation; Sales and marketing; and Customer services

The launch

Date: Wednesday, 25 March
Time: 08:00 to 09:00
Venue: Seed Engine, 164 Katherine Street, Sandton

Seed Academy recently announced more than R2.4 million of entrepreneurial training in both Cape Town and Johannesburg for early stage tech entrepreneurs. Applications are open with courses starting regularly.

Seed Academy will announce the results of South Africa’s first start up survey in April. The survey, which targets start up entrepreneurs who have been in business for less than five years, should take about five minutes to complete here. 

To attend the breakfast, to apply for training or complete the start up survey, visit www.seedacademy.co.za. Alternatively, email sisanda@seedacademy.co.za.