Content consumption types change and vary by the day; however, they will always share the same core differentiating aspects.
Knowing what these are — and what audiences prefer each one respectively — can ultimately make or break the performance of your work.
media update's Robyn du Preez has revisited some of the top types of content consumption to help you reach your target audience:
For a content creator, it's vital to optimise your content for the right audiences. How else can a creator go about doing this? Let us know in the comments section below.
The 4IR has had a profound impact on how we live, communicate and navigate workspaces. Learn more in our article, The Fourth Industrial Revolution: An African perspective.