Developing a strong content creation strategy is a vital step for anyone sharing content with a goal in mind. Posting randomly without any direction won't help you achieve your goals, but having a content strategy in place will get you on the right track — and keep you there.
Think of a content creation strategy as your roadmap to achieving your goals: When you are creating content and posting it online, it has to serve a purpose. But often with creating content, we think we can just pull ideas out of a hat and run with it.
Sometimes your random ideas will work; however, those are one in a million, and by having a content creation strategy in place, you will not only look more professional online, but it will make your life so much easier!
Check out this seven-step guide to building a content creation strategy, courtesy of media update's Saads Abrahams:
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**Information sourced from coursera