'iCourt Yethu' means "Our Court" — a name that speaks to ownership, inclusion and a lasting legacy for the youth, says CODE.

"This initiative reflects the heart of CODE," says Tyrone Vieira, CEO of Pepkor Speciality. "We lead with purpose and invest in projects that create real impact in our communities. 'iCourt Yethu' is about backing young people, creating access and igniting pride."

To bring this vision to life, CODE says it teamed up with Soweto-born illustrator Senzo Nhlapo, who transformed the court into a living piece of art. His work captures the spirit of the youth who will use the space every day.

"CODE is more than just fashion — it's culture, movement, and meaning," says Elbe Kirsten, Brand Manager at CODE. "With 'iCourt Yethu,' we're giving young people something real to call their own — something beautiful, safe and built with them in mind."

"We believe in uplifting local talent in every way," adds Karla Roodt, Marketing Manager at CODE. "From Senzo's powerful artwork to the energy of the kids at Morris Isaacson High School, this project is about letting our communities lead and shine."

"For us, CSI is about connection," says Geraldene du Toit, HR Executive at CODE.

"It's about building things that last — spaces that feel good and do good. 'iCourt Yethu' is a symbol of possibility for every young person who steps onto that court."

That spirit of lasting impact is exactly what drives the team at CODE every day, says CODE.

"We're so excited to be part of a day that could change someone's life," says Konaye Dlatu, Social Media Strategist at CODE. "It's more than just a court — it's a place where kids can feel seen, enjoy sport, and just be themselves in a space made for them."

CODE says it has launched 'iCourt Yethu' digitally on Youth Day — Monday, 16 June — celebrating the stories, artwork and voices that brought it to life. The campaign invites everyone to rethink what it means to move with purpose and take pride in where they come from.

CODE concludes that 'iCourt Yethu' is more than a campaign — it's a promise: to show up, invest and keep pushing culture forward.

For more information, visit www.code-sa.com. You can also follow CODE on Facebook, Instagram, or on TikTok. 

*Image courtesy of contributor