These awards aim to recognise outstanding products based on criteria including price to quality ratio, product presentation, user experience, repeat purchase intention and overall satisfaction, says SPAR.
Olive Brook Chardonnay's recognition aims to reflect SPAR's continued focus on delivering exceptional product offerings and supporting South Africa's winemaking heritage on a global stage, adds SPAR.
The Olive Brook portfolio, developed with leading local winemakers, is crafted with the aim to deliver exceptional quality and everyday value. This latest accolade aims to reinforce the brand's appeal to consumers seeking accessible, well-made wines with distinct South African character, says SPAR.
This achievement also aims to reflects SPAR's long-standing commitment to supporting entrepreneurship and building sustainable partnerships that enable locally developed products to grow and compete beyond South Africa's borders. Through collaborative relationships with producers and winemakers, SPAR continues its aim to invest in brands that create shared value, strengthening local enterprise while delivering quality and choice to consumers, says SPAR.
"This award is a testament to the passion and perseverance behind SPAR's commitment to supporting and promoting entrepreneurship. We are proud to see partnerships that truly work, it takes courage and consistency to compete and win at this level," says Thami Silwana, National Liquor Executive of the SPAR Group.
As consumer demand for quality, value-driven wines continue to grow, this recognition aims to further strengthens Olive Brook's position within the retail liquor landscape. The award-winning Olive Brook Chardonnay is exclusively available at TOPS at SPAR and at selected SPAR stores, concludes SPAR.
For more information, visit www.spar.co.za. You can also follow the SPAR Group on Facebook.
*Image courtesy of contributor