As a responsible corporate citizen, the Shoprite Group not only continuously strives to make food accessible at the lowest prices to cash strapped consumers, but also to make a difference in the lives of large numbers of people who are suffering as a result of food insecurity on a daily basis.

The supermarket group is aware of the on-going economic pressures experienced by all South Africans, especially in underprivileged communities and they believe that the Mobile Soup Kitchens don’t only offer a cup of soup, but provide a meal of hope. In association with their partners, the Shoprite Mobile Soup Kitchens provides a nutritional meal of fortified soup and bread to approximately 600 000 South Africans on a monthly basis.

Since launching its feeding programme in 2007, Shoprite’s fleet of Mobile Soup Kitchens have served over 19 million cups of soup to people living in dire circumstances and those who are victims of natural disasters.