Social media is an
incredible space where people have the freedom to be whomever they want and express themselves however they see fit.
And because of this, the lucrative influencer industry has
erupted: It is now the way of the world.
Follow along as media update's Saads Abrahams gives you the lowdown on influencer culture.
What are your thoughts on influencer culture? Let us know in the comments section below.
*Image courtesy of Canva