Seasonal posts on social media might not be evergreen, but they can help reach wider audiences and introduce them to your brand. Valentine's Day is one of those holidays that is enjoyed globally, so if it is relevant to your brand you can gain a significant amount of traction by posting about it.
Before you decide what to post for Valentine's Day, you need to determine whether Valentine's Day content is relevant to your brand, as well as how much it will resonate with your audience.
As long as your brand can be associated with part of what Valentine's Day is about or the culture surrounding it, you are good to go. If you do end up posting something Valentine's Day-related, take extra care to still do it in your brand voice and typical style.
media update's Joreke Kleynhans can help you decide what to post for Valentine's Day.
Did you enjoy this infographic? Let us know your thoughts on Valentine's Day social media posts in the comments section below.
*Image courtesy of Canva