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365 Digital appointed by TikTok

365 Digital appointed by TikTok

Social

365 Digital has announced its appointment as exclusive partner to TikTok in South Africa. The partnership specifies 365 Digital as TikTok's exclusive media representatives, who will be responsible for all advertising sales and account management in South Africa.

 
TikTok
TikTok SA
365 Digital
TikTok media partner
advertising sales
social media news
social media news SA

How to become a stellar copywriter

How to become a stellar copywriter

Media

Being a steller copywriter takes discipline and a lot of creativity if you want to produce better copy than the previous time. So, how can you take your writing from ‘drab’ to ‘fab’? media update’s Nakedi Phala dives in.

 
Copywriter
advertising copywriter
SEO creator
Content writer
content producer
content creator

CREA8 International welcomes Basetsana Morekure

CREA8 International welcomes Basetsana Morekure

Publicity

CREA8 International has announced the appointment of its new general manager Basetsana Morekure. Morekure is a seasoned corporate communication specialist, with experience ranging from the advertising, marketing, reputation management, branding, retail, PR and the broadcasting space. 

 
CREA8 International
Basetsana Morekure
advertising
reputation
branding
retail
PR
broadcasting
South African appointments

Checkers wins at the <i>Marketing Achievement Awards</i>

Checkers wins at the Marketing Achievement Awards

Marketing

Checkers has announced that it has won four awards at the 2020 / 21 Marketing Achievement Awards (MAAs). The retailer won three awards for the Sixty60 delivery service and one for the Xtra Savings rewards programme.  

 
Checkers Sixty60
Xtra Savings
Marketing Achievement Awards
MAA awards 2021
MAA winners
Sixty60 delivery service

The BRC to commission a more comprehensive TAMS audit

The BRC to commission a more comprehensive TAMS audit

Media

The BRC has announced that it will be commissioning a more comprehensive TAMS (TV Audience Measurement Survey). The panel will continue to form the cornerstone of video audience measurement in South Africa. The audit will be a more comprehensive and expansive audit than in previous years. 

 
BRC
TAMS audit
ideo audience measurement
video audience stats. video stats SA
TAMS panel

Debonairs and FCB Joburg launches new TVC

Debonairs and FCB Joburg launches new TVC

Marketing

Debonairs has announced that it partnered with FCB Joburg and has launched its new TVC. The Debonairs Pizza Cram-Decker® TVC celebrates South Africa's passion for food, soccer and family. The TVC was launched on Tuesday, 16 March.

 
Debonairs
FCB Joburg
pizza
pizza ad
pizza TVC
Debonairs Pizza Cram-Decker®
SA food
SA campaigns
South African TVCs

CMS announces its rebrand

CMS announces its rebrand

Marketing

CMS, an international law and tax firm, has announced that it has taken on the brand configuration of 'CMS: Law. Tax. Future.' The rebrand represents a new and dynamic development and positioning in the top league of global legal brands in key international markets. As part of the rebranding, the local arm of the firm CMS South Africa also takes on this new brand expression. 

 
CMS
brand configuration
rebrands 2021
CMS South Africa
law and tax firms
law firms SA
Tax firms SA

What are ‘momfluencers’ and why should you care?

What are ‘momfluencers’ and why should you care?

Social

‘Momfluencers’? What on earth are those? Well, despite raking in all the Likes, shares and comments on social media, these individuals also live the traditional ‘mom life’. From stay-at-home to ‘super moms’, these influencers show how to do it all.

 
Momfluencers South Africa
momfluencers in marketing
momfluencer
influencer marketing
types of marketing influencers

MySchool MyVillage MyPlanet supports NSPCA

MySchool MyVillage MyPlanet supports NSPCA

Publicity

MySchool MyVillage MyPlanet, the biggest community loyalty programme in South Africa, has announced that it has donated R488 000 to the National Council of Societies for the Prevention of Cruelty to Animals (NSPCA). The donation was made to boost inspector and field officer training. 

 
MySchool MyVillage MyPlanet
NSPCA
community loyalty programme
SA community programme
Prevention of Cruelty to Animals

Digitas Liquorice appointed as digital agency for Travelstart

Digitas Liquorice appointed as digital agency for Travelstart

Marketing

Digitas Liquorice has announced that Travelstart, Africa's leading online travel agency, has appointed the agency as its digital partner. 

 
Digitas Liquorice
Travelstart
online travel agency
travel
tourism
digital partner
marketing news
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