365 Digital has announced its appointment as exclusive partner to TikTok in South Africa. The partnership specifies 365 Digital as TikTok's exclusive media representatives, who will be responsible for all advertising sales and account management in South Africa.

‘Momfluencers’? What on earth are those? Well, despite raking in all the Likes, shares and comments on social media, these individuals also live the traditional ‘mom life’. From stay-at-home to ‘super moms’, these influencers show how to do it all.

Visual content and storytelling are the key pillars that set your brand apart on Instagram. But how do you get started? Do not fret! media update's Talisa Jansen van Rensburg spoke to Shawn Ogulu, a photographer and branded content creator, to gather all the insights you need.

Social media develops at a rapid pace. You sleep, wake up and next thing you know, you’ve got a notification telling you to update your app … again. Struggling to keep up? Don’t worry we’ve got info on all the latest updates to look out for.

So your brand has finally joined the Twitter community. Welcome to the world of retweets, @tags and blue ticks. You’re probably wondering: Where to from here? Don’t worry, we’ve got you covered with the answers to these top five FAQs about Twitter marketing.

Social media marketing has become the staple of every advertising and branding strategy in the digital sphere. While it’s widely used, not everyone knows how to execute it. Don’t worry though, we’re here to answer all your questions.

Will Instagram ever be able to compete against the growing popularity of TikTok? Ethan Bayliss, digital marketer at thedigihut, highlights the results from thedigihut's recent study to answer. The study reviewed over 200 accounts that are currently active on both platforms.

Google has called for applications for grant funding from its new Global Impact Challenge (GIC) for Women and Girls. The call reinforces the organisation's commitment to the empowerment of women and girls on the African continent, following International Women's Day.

More than just a novelty, social media allows users to effectively create and distribute content to their customers. You might be wondering: What are the benefits? media update's Pamela Manzenze takes a look.

Online safety is vital for social media professionals as these platforms update their policies and introduce new features. This pushes agencies to keep up with these changes, as they could affect a brand’s presence on social media.