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Five reasons why your brand needs social media

Five reasons why your brand needs social media

Social

If it ain’t on social media, is it actually for real? Being on social media is no longer a maybe for your brand — it's a must! Make sure you have your consumers hooked and that you shine on every social platform. Brands, it's time to get with it!

 
Social media
Social media managers
Social media platforms
Benefits of social media
Social media advertising
Social media pages
Awareness
Consumer insights
Content creation
Social selling
Brand awareness
Listening tools
Brand reputation
Consumers
Target audience
Brand offering

What is clickbait and how can you avoid it — in 200 words or less

What is clickbait and how can you avoid it — in 200 words or less

Social

Clickbait — the snaring strategy we've all fallen victim to. But who couldn't with all those scandalous headlines and enticing promises? So, to all the sad Internet surfers who were sold the full scoop only to end up swindled: media update's Lara Smit is putting an end to it here.

 
Clickbait
What is clickbait
why do people use clickbait
how to avoid clickbait
how to recognise clickbait
how can you avoid clickbait
clickbait meaning

How social media has impacted our society — in 200 words or less

How social media has impacted our society — in 200 words or less

Social

How has social media impacted our society? Well, that's a complex question to answer when observed in full. But don't worry, there's a way around all the heavy reading. The team at media update has summed it all up into some overarching pros and cons for you, right here!

 
Impact of social media on society
Positive and negative impacts of social media
Social media's impact in 2022
Where is social media taking us in 2022
Impact of social media in South Africa
Social media
Impact of social media
SA society
South african society
SA
South Africa
SA social media
South African social media

The importance of inclusivity and representation on social media [Infographic]

The importance of inclusivity and representation on social media [Infographic]

Social

The social media space is where the trendsetters are at, and they have made the call as clear as day: The time for social consciousness, inclusivity and the amplification of previously marginalised voices is now! Ready to dive in? Let's do it:

 
Social media
diversity in social media
inclusivity on social media
social media diversity and inclusion
infographic
social media infographic
social media and cultural diversity
inclusivity
diversity
culture trends
2022 culture
online culture
social media culture
social media trends
socially conscious
brand
socially conscious brand

How content creators can earn that cha-ching

How content creators can earn that cha-ching

Social

Content creation isn't quite what it used to be. Something that was once done for pleasure has now turned into a full-blown career. However, finding ways to monetise off of online work in a sea of free content isn't all too easy. So, how do content creators make cash from their creations? Let's find out:

 
Creators
Content Creators
Creator Economy
How content creators can earn money online
How content creators can profit off of their content
Subscriptions
Advertisements
Brand Partnerships
Sponsorships
content creation
writing
writing career

What is the Creator Economy — in 200 words or less?

What is the Creator Economy — in 200 words or less?

Social

As we shift from the narrative of media to social media, we are welcoming an era of everyday people becoming our new-age storytellers. Not only are they our storytellers, but they are the entrepreneurs of cyberspace. Welcome to the Creator Economy … It's a pleasure doing business with you.

 
Creator economy
what is the creator economy
Social media
Content creation
Content creators
Social media content
Written content
Content
Writers
Podcasters
Gamers
Influencers
Musicians
Vloggers
Videographers
Photographers

SHAREit hosts <i>App Growth and Marketing Insights Summit</i>

SHAREit hosts App Growth and Marketing Insights Summit

Social

SHAREit, a peer-to-peer file sharing, content streaming and gaming platform, has announced that it is hosting its first-ever App Growth and Marketing Insights Summit. The summit will take place in Johannesburg and Cape Town during the first week of August.

 
SHAREit
App Growth and Marketing Insights Summit
IAP Index
content streaming
gaming platforms
Marketing Insights
app growth
app summit
events for marketing
marketing event
app event

Gen Z's impact on creativity online

Gen Z's impact on creativity online

Social

As if Gen Z doesn't already have enough influence over digital marketing, purchasing and advertising, this generation also has sway over these platforms' creativity. Gone are the days of basic graphics and simple campaigns — these youngsters demand more.

 
Gen Z
Gen Z social media usage
Gen Z creativity
Gen Z creativity on social media
Gen Z self-expression
social media enhances creativity
social media
social media trends
creativity on social media
digital creativity
online creativity

Three reasons why you need to engage mindfully on social media [Infographic]

Three reasons why you need to engage mindfully on social media [Infographic]

Social

Social media is a great place for online communication and to build up a loyal following to promote your content, brand or products. With this in mind, commenting mindlessly on social media content won’t help you build a proper online strategy. Taking a closer look at how to nail the social media game is media update's Talisa Carlson.

 
Social media replies
Commenting on social media
Social media comments
Be mindful on social media
Mindfully on social media
Authenticity on social media
Social media trends
Social media
Social media engagement

10 social media terms explained to make you a <i>boffin</i>

10 social media terms explained to make you a boffin

Social

No, it's not just you, social media terms can be confusing. Understanding the latest lingo should not feel like higher-grade maths. That's why we have a cheat sheet to decode some of the most important terms to make you a part of the cool club!

 
Social media
Social media managers
Social media terms
Social media vocabulary
ten social media terms
Virality rate
Shadowbanned
Avatar
Algorithms
Clickbait
Dark post
A/B testing
Like-ad
Carousel Ad
Boosted post
Click through rate
User-generated content
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