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Five Skills Every Modern Marketer Must Master
Are you in market management and not sure what employers are looking for? Venelize de Lange from media update explores what marketing skills are in demand in 2025.
Top Strategies to Monetise Your Website In 2025
Got a website, but no revenue to show for it? Don't worry, Venelize de Lange from media update takes a look at simple, yet creative, strategies to monetise your website before the year's end.
Ethical Content Use: What Every Creator Should Know About Copyright and Fair Use
From plagiarism to scraping, Venelize de Lange from media update shares what every creator should know about copyright, what fair use actually allows and the importance of respecting other digital creators' creative work.
From Book to Blockbuster: Marketing Takeaways From The Summer I Turned Pretty
The Summer I Turned Pretty is all the proof you need that fan-first marketing works. Venelize de Lange from media update shows how Jenny Han's fandom, Taylor Swifts soundtracks and fan-driven content turned a YA romance into a blockbuster brand.
The Rise of Micro-Influencers In Modern PR
More and more PR pros are turning to micro-influencers and trusted local voices as they plan campaigns. media update's Venelize de Lange takes a look at why micro-influencers are suddenly the beating heart behind successful publicity moves.
72% of global eCommerce revenues were transacted in marketplaces, which are first party and third-party sales. Leaving only 28% of revenue generated in online stores.
Standard Bank has become the first financial institution in Africa to launch TikTok Search Ads. This milestone reflects the bank's strategy of engaging younger, digitally native audiences through relevant and impactful social platforms.
TikTok has announced the return of the TikTok Ad Awards in the METAP (Middle East, Turkey, Africa, Pakistan and South Asia) region, with the 2025 ceremony set to take place in Riyadh, Saudi Arabia in December.
Forget chasing link clicks — today's audiences want value instantly, without ever leaving the platform. media update's Venelize de Lange tells you why link-heavy posts fail and how you can master zero-click content to boost reach and trust.
Looking for ways to turn followers into a tight-knit community? Take a seat on the Central Perk couch. Venelize de Lange from media update uncovers why Friends remains an emblem of lasting community and how you can incorporate it into your social media strategy.
Every social media platform runs on an algorithm — the invisible hand that decides who sees your content and when. For creators, brands and businesses, understanding these algorithms is the key to boosting visibility and engagement. So, read along as Saads Abrahams from media update breaks down how to master each platform's algorithm.
If you are a creator or brand who uses Instagram and makes use of its analytics, this infographic is exactly what you need to see. Saads Abrahams from media update is breaking down the four latest game-changing analytics that have just been rolled out by Instagram.
Venelize de Lange from media update unpacks Pinterest's latest tips for content creators, showing how to grow a loyal following and foster engagement on the platform. With audiences actively searching for ideas on Pinterest, these insights will help you shape your 2025 content strategy.
TikTok has released its Community Guidelines Enforcement Report for Q1 of 2025, with the latest data reflecting the company's commitment to maintaining a safe environment for its users in South Africa.
Still posting content at random and hoping it lands? Learn how to turn casual scrollers into loyal followers with smarter content as media update's Venelize de Lange breaks down when to use Reels, Stories, or Posts on Instagram, and how to match it to your audience's needs.
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