Four benefits of social media monitoring

Four benefits of social media monitoring

Social

Most brands use social media to engage with current and potential consumers. Why not use social media monitoring to track engagements? It’s a tool used to process data about brand, service or business and segmented into a database of important information.

 
Media monitoring
Brand tracking
Competitor tracking

Six ways to get more social media followers

Six ways to get more social media followers

Social

‘How to get more followers’ is one of the most popular topics in social media marketing at the moment. Because, like it or not, people do look at how many followers a brand has in order to decide whether the brand is worth following. But what can you do on social media to gain more followers?

 
Social media followers
Social media marketing
How to get more social media followers

Infographic: Five reasons why you need to use Tumblr for business

Infographic: Five reasons why you need to use Tumblr for business

Social

Tumblr is one of those platforms that many companies know about, but they don’t actually spend time on. Big platforms such as Facebook, LinkedIn and Instagram get all of the companies resources, but maybe it is time to stop overlooking an amazing platform that is right in front of you.

 
Tumblr for Business
Tumblr Social Media
Social media Business strategy

Social media news you missed: October recap

Social media news you missed: October recap

Social

In October, social media brought in various changes — and we have picked out some of the major changes just for you! WhatsApp is making waves by adding new features to its app, Facebook Dating introduces a new way of finding love and Twitter is finding innovative ways of removing abusive Tweets.

 
Online dating
Quoted Tweets
WhatsApp Ads

Five ways to produce striking content on social media

Five ways to produce striking content on social media

Social

Facebook, Instagram and Twitter are incredibly huge platforms — every day, millions of people use and join these websites to communicate, share creative content and stay informed about the latest news and trends, says writer Jeff Blaylock. He says that for that reason, marketers must use these channels to connect with potential clients.

 
Social media marketing strategies
customer engagement strategies
content creation strategies
creating marketing content

The ultimate guide to amazing Instagram post performance

The ultimate guide to amazing Instagram post performance

Social

Boosting Instagram post performance on your brand’s profile can be a tricky task that leaves many companies stumped as to why their audience is not engaging. media update’s Emma Beavon is here to help by showing what should be done to boost post engagement and performance on Instagram.

 
Instagram post performance
Post engagement
How to boost Instagram post engagement

How to use Twitter for business: A five-step guide for beginners

How to use Twitter for business: A five-step guide for beginners

Social

Twitter is a platform where businesses and brands promote, advertise, market and even sell their products and services. And when it comes to enhancing your brand’s image, this platform has all the features — both free and paid.

 
Twitter for business
advertising on Twitter
Twitter for beginners
Twitter hashtags
Twitter poll

What does a life without 'Likes' look like?

What does a life without 'Likes' look like?

Social

Instagram and Facebook have been running trials in the past few months, in Canada and Australia respectively, to hide the number of 'Likes', reactions and video views that are made to public posts, says Andrew Dabbs, digital media strategist at the MediaShop. Dabbs says that it will be interesting to see the changes in social currency.

 
Facebook Hiding Likes
Instagram hiding Likes
social currency

Facebook expands its fact-checking programme across sub-Saharan Africa

Facebook expands its fact-checking programme across sub-Saharan Africa

Social

Joining third-party fact-checking programmes in Kenya, Nigeria, South Africa, Cameroon and Senegal, Facebook has announced the expansion of its programme to 10 additional African countries.

 
Facebook
fact-checking programme
Agence France-Presse
AFP
false information
fake news

Three ways to spot fake news on social media

Three ways to spot fake news on social media

Social

Fake news is easy to believe; most of the time it supports our ideologies, says writer Wynand Madidinalo Monyeseala. He says that there are three quick ways to verify the information you receive on social media, which will help to eradicate the spread of fake news.

 
Fake news
Social media
Disinformation
verified media accounts
twitter bots
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