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Why Humanity Still Matters in the Age of AI Marketing

Why Humanity Still Matters in the Age of AI Marketing

Marketing

I was invited to be part of a panel on the first episode of CNBC Africa's Marketing Media Money show and we had a fascinating conversation about the role of AI in marketing, says Jacques Du Bruyn, Co-CEO at Flume Digital Marketing.

BingX AI Delivers All-Round Analysis for Better-Informed Trading

BingX AI Delivers All-Round Analysis for Better-Informed Trading

Marketing

BingX, a cryptocurrency exchange and Web3 AI company, has announced enhancements of BingX AI with a suite of integrated analysis functions tailored to users' needs. Designed to simplify complex trading decisions, BingX AI offers users multi-dimensional and real-time analyses to navigate the complexities of cryptocurrency markets. 

How a Simple QR Code Is Rewiring South Africa's Culture of Giving

How a Simple QR Code Is Rewiring South Africa's Culture of Giving

Marketing

On a windy afternoon at a Johannesburg taxi rank, a young woman selling roasted meals holds out not a tin can, but a laminated QR code. "Scan here," she tells a commuter, who pulls out a phone and scans. In seconds, the transaction is done.

McCann Joburg Expands Healthcare Leadership With Strategic Investment

McCann Joburg Expands Healthcare Leadership With Strategic Investment

Marketing

McCann Joburg has announced that it is redefining what it means to thrive in a disruptive era, achieving strong growth in Q2 2025 through a deliberate focus on strategic investment and portfolio diversification.

Y-Brand Announces Kabelo Ncholo as Finalist for Three <i>Nedbank Oliver Top Empowerment Awards</i>

Y-Brand Announces Kabelo Ncholo as Finalist for Three Nedbank Oliver Top Empowerment Awards

Marketing

Y-Brand has announced that Kabelo Ncholo, Founder and CEO of the marketing agency, was named a finalist for three Nedbank Oliver Top Empowerment Awards at a ceremony that has taken place at the Sandton Convention Centre on Thursday, 31 July.

Eight Digital Building Blocks for a Smarter Media Strategy

Eight Digital Building Blocks for a Smarter Media Strategy

Marketing

Today's audiences scroll faster, engage selectively and expect brands to speak their language in real time. That means a modern communications plan can't just be "digital-friendly" — it has to be data-driven, AI-assisted and relentlessly audience-centric, says W7Worldwide, Strategic Communications Agency.

Behind the Scenes of the New Ford Ranger Advert

Behind the Scenes of the New Ford Ranger Advert

Marketing

Ford Ranger has released a new Ford South Africa television advertisement that aims to spread the message that Ranger drivers 'Live the Ranger Life' — stopping to lend a hand, helping a neighbour move house or finding the perfect road trip playlist.

Localised Strategy Meets Global Vision: A Q&A With Kelly Jackson

Localised Strategy Meets Global Vision: A Q&A With Kelly Jackson

Marketing

What does modern travel marketing look like and how do you lead it across continents? Venelize de Lange from media update finds out from Kelly Jackson and gives you the inside scoop. 

Openserve Partners With MotionAds to Empower Scooter Drivers

Openserve Partners With MotionAds to Empower Scooter Drivers

Marketing

Openserve has announced their partnership with Motion Ads with an aim to reach the delivery boxes of motorbikes. The landscape of advertising has been constantly evolving, taking many shapes and forms, says Jonathan Berkowitz, Director at MotionAds.

Brands on a Mission and Ogilvy Africa Network Announce Collaboration

Brands on a Mission and Ogilvy Africa Network Announce Collaboration

Marketing

Leading social impact consultancy, Brands on a Mission and the Ogilvy Africa Network, have signed a collaboration agreement aimed at transforming how brands approach social impact initiatives across Sub-Saharan Africa.

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