Four ways to maintain your company's culture while working remotely

Four ways to maintain your company's culture while working remotely

Marketing

For many South African companies, the COVID-19 outbreak has been their first real experience of remote working. Most people love it; they avoid their daily commute and get to work in their pyjamas, says Marno Boshoff, head of culture at King Price Insurance.

 
Company culture in remote work
How to build company culture in remote work setting
Remote work strategies for companies 2020

Out-of-home associations across the world join to fight COVID-19

Out-of-home associations across the world join to fight COVID-19

Marketing

The World Out of Home Organisation held its global conference call on Friday, March 27. The conference call included reports on the effect that the Coronavirus is having on societies across the world and business. It also welcomed news of inspiring social initiatives from various members.

 
Out-of-home associations global COVID-19 initiative
WOO conference 2020 feedback
WOO initiatives against Coronavirus 2020

Dunlop launches its 'Don’t Take The Road' campaign

Dunlop launches its 'Don’t Take The Road' campaign

Marketing

Dunlop has launched its 'Don't Take The Road' campaign message, which has urged the public to leave the roads empty during the 21-day national lockdown. The brand has asked South Africa to stay home as the world fights the COVID-19 pandemic. 

 
Dunlop campaigns 2020
Campaigns during SA lockdown COVID-19
Best SA lockdown campaigns 2020
SA lockdown campaigns Coronavirus

Brandhubb launches rewards for customers at home during lockdown

Brandhubb launches rewards for customers at home during lockdown

Marketing

Brand Hubb has announced that between Friday, 27 March and Wednesday, 15 April it will be rewarding consumers with 'MeBucks' for watching fun, educational and high-quality content.

 
Brandhubb earn 'Me Bucks'
Earn money while at home 2020 in SA
Earn money rewards during SA lockdown
Earn customer rewards at home

How to get real omnichannel marketing to come into view

How to get real omnichannel marketing to come into view

Marketing

For around a decade, marketers and marketing technology providers have talked about the dream of an omnichannel approach to marketing, says Richard Mullins, director for Europe, Middle East and Africa at Acceleration. Mullins says that omnichannel marketing has been elusive.

 
Omnichannel marketing strategies SA 2020
South African omnichannel marketing
Omnichannel approaches to marketing

2020 SA <i>Effie Awards</i> postponed

2020 SA Effie Awards postponed

Marketing

The Association for Communication and Advertising (ACA) has announced that the 2020 Effie Awards South Africa summit and gala event has been postponed and will now take place between Wednesday, 7 October and Thursday, 8 October respectively.

 
Effie Awards 2020 postponed
Effie Awards updates for 2020
Marketing Awards postponed COVID-19
SA marketing awards 2020

How to optimise your digital marketing during COVID-19

How to optimise your digital marketing during COVID-19

Marketing

Optimising digital marketing during the COVID-19 crisis can help your business stay afloat and continue to give you the results you desire. Here is why it’s time to place your faith in the virtual world.

 
Digital marketing during COVID-19
Personalised marketing
Contest marketing

Magna Carta launches educational animation on COVID-19

Magna Carta launches educational animation on COVID-19

Marketing

Magna Carta has announced that it has created an animation to educate people on the symptoms of COVID-19 and to remind them to practice social distancing. This is in order to prevent the spread of the new virus.

 
Magna Carta animation
Coronavirus videos 2020
All you need to know about COVID-19
Videos on Corona in African languages

The POPI Act: A quick refresh of the details

The POPI Act: A quick refresh of the details

Marketing

The Protection of Personal Information (POPI) Act is set to be implemented in South Africa in the next few days. Before it is, media update’s Aisling McCarthy takes you through everything you should know about it.

 
POPI Act
POPI Act in South Africa
POPI Act 2020

What every junior copywriter <i>needs</i> to know

What every junior copywriter needs to know

Marketing

Copywriters play a vital role in digital marketing because they’re responsible for producing all sorts of content — from social media to web copy, says Oratilwe Moneoang, copywriter and community manager at Arc Interactive. Moneoang gives insights on how to become a professional copywriter.

 
Tips for Junior Copywriters 2020
How to become a professional copywriter in SA
What every junior copywriter needs to know in SA
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