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Tips for posting on social media this festive season [Infographic]

Tips for posting on social media this festive season [Infographic]

Social

December is officially here, and we all know what that means … It is time to spam all your social media followers with festive content. We fully support your holiday posting, but we would like to help you sleigh the game in 2023. Read on to find some of our top tips and tricks for social media posting this giving season.

 
Christmas
Festive Season
Holiday Season
Holidays
Christmas Social Media Posts
Festive Social Media Posts
Holiday Social Media Posts
Social Media Posts
Social Media Tips
Social Media
Christmas Tips
Festive Season Tips
Holiday Tips
Tips
Celebrating Christmas on Social Media
Celebrating the Holidays on Social Media
Celebrating On Social Media
Celebrating

The dos and don’ts of content marketing

The dos and don’ts of content marketing

Marketing

You've no doubt heard the saying that content is king. This is because quality content can have a huge impact on your marketing strategy. It's an excellent way to gain engagement from your target audience. However, there are a few things that can either make your content stand out from the crowd or fade into the abyss.

 
Content marketing
The dos and don’ts of content marketing
Understanding your audience in content marketing
Effective content strategy implementation
Personalising content for engagement
Quality content creation tips
Competitor research in content marketing
Avoiding clickbait in content creation
Genuine SEO keywords in content
Platform-specific content creation
User-generated content (UGC) benefits
UGC
User-generated content
Authenticity in content marketing
Tailoring content to platform requirements
Building credibility through content
Trustworthy content marketing practices

Ethics in broadcast journalism

Ethics in broadcast journalism

Media

Every time something happens in the world, people invite broadcast journalists into their homes through their favourite news stations to keep themselves in the loop. That is why broadcast journalists have a responsibility to focus on ethics. If you don't know what that entails, read on to find out.

 
Journalism
Broadcast Journalism
Ethics
Ethics in Journalism
Ethics in Broadcast Journalism
Journalists
Ethical Journalism
Society of Professional Journalism
SPJ
Trustworthy News Providers
Code of Ethics
Journalism Code of Ethics
Seek Truth and Report It
Checking facts in journalism
Minimize Harm
Informed consent in journalism
Transparency in journalism
Accountability in journalism
Media ethics
Responsible reporting

Inclusive PR campaigns: the importance of diversity in 200 words or less

Inclusive PR campaigns: the importance of diversity in 200 words or less

Publicity

In crafting a PR campaign, there are several components that must come together for its success. But one of the most important elements in this day and age is diversity and inclusion. It's crucial that the public sees themselves, their peers and their loved ones reflected in the campaigns they interact with. So, PR professionals should do their best to incorporate these elements.

 
How diversity and inclusion are key to an effective PR campaign
Diversity and inclusion in PR
How to be diverse in a PR campaign
How to create an effective PR campaign
Tips to an effective PR campaign
Authenticity in your PR campaign
How to capture a varied audience in PR

Stop posting without AIDA [Infographic]

Stop posting without AIDA [Infographic]

Social

If you are creating social media posts that aren't converting, you need to take a look at your current strategy. And if you aren't implementing the AIDA model, then this could be why your posts aren't doing as well as they should!

 
Stop posting without AIDA
AIDA
Social media tips
Social media
Social media marketing
Instagram tips
How to use the AIDA model
Social media hacks

The merriest holiday campaigns of 2023

The merriest holiday campaigns of 2023

Marketing

When the festive season rolls around, we get bombarded with commercials that talk about 'Santa's savings' or 'unwrapping the magic'. So, most end up feeling the same and like they are missing the point. Read on to find some of the brands that are absolutely sleighing it with their holiday marketing in 2023.

 
Holiday Campaigns 2023
Holiday Ads 2023
Christmas Campaigns 2023
Christmas Ads 2023
Christmas Commercials 2023
Christmas Commercials
Christmas Advertising
Christmas Marketing
Christmas Campaigns
Holiday Marketing
Holiday Marketing Campaigns
Holiday Advertisements
Amazon
Amazon Christmas
Amazon Christmas Ad
Coca-Cola
Coca-Cola Christmas Ad
Coca-Cola Christmas
Disney 100
Disney Christmas Ad
Disney Christmas
Disney Christmas Campaign
Diversity and Inclusivity
Diversity in Marketing
Storytelling in Marketing
Positive Message in Marketing
Positive Messaging
Amazon Holiday Ad 2023
Global Holiday Campaigns
Creating Emotional Connections
Emotional Marketing
Positive Impact Marketing
Inclusivity in Advertising

A beginner’s guide to becoming a citizen journalist

A beginner’s guide to becoming a citizen journalist

Media

If you are thinking of starting a career as a journalist but have a love for content creation, then becoming a citizen journalist might just be your calling! Here's an epic beginner's guide to kick-starting your profession as a citizen journalist — it's sure to get you breaking news in no time!

 
Citizen journalism
Top tips on becoming a citizen journalist
How to become a citizen journalist
What is citizen journalism
Tips to become a citizen journalist
What do citizen journalists do
Why citizen journalism is important
Social media news
Becoming a citizen journalist
Digital storytelling

Why you should focus on CSI in the holiday season — in 200 words or less

Why you should focus on CSI in the holiday season — in 200 words or less

Publicity

If shopping mall decorations are any indication, the giving season is upon us! This can be an exciting time full of festive spirit, but it is also an important time for brands. That said, you don't need to focus on the flashiest holiday campaigns — read on to find out why brands should rather focus on CSI this season.

 
Festive PR
Festive Public Relations
PR
Public Relations
Christmas PR
Christmas Public Relations
PR for Christmas
PR for the Christmas Season
Public Relations for Christmas
Public Relations for the Christmas Season
CSI
CSR
Corporate Social Investment
Corporate Social Responsibility
PR Tips
Public Relations Tips

Celebrating Movember on social media: the why and how [Infographic]

Celebrating Movember on social media: the why and how [Infographic]

Social

We are nearing the end of Movember, which means everyone has had enough time to grow their Mo. If you haven't taken the time to celebrate this important month in men's health just yet, read on to find our guide to Movember social media celebrations. What are you waiting for?

 
Movember
Men’s Health Awareness Month
November
Men’s Health Awareness
Men’s Mental Health Awareness
Health Awareness
Mental Health Awareness
Social Media
Movember Social Media
Social Media Posts for Movember
Social Media Posting Tips
Posting Tips for Movember
Movember Campaigns

Top marketing tips for the festive season

Top marketing tips for the festive season

Marketing

Can you feel it? The festive season is coming to town! And while everyone is looking forward to taking a much-needed break, marketers are in full work mode for the busiest time of the year! So, to make their lives a little more enchanting, we've put together some festive marketing tips to help them out!

 
Top marketing tips for the festive season
Festive marketing
Holiday season marketing tips
How to market this holiday season
Festive marketing tips
Cause marketing
Festive marketing with influencers
Limited edition festive marketing
Cause marketing this festive season
Holiday marketing tips
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