The influencer marketing industry is constantly adapting and shifting according to what consumers desire. But as this industry continues to transform, which trends do we have to look forward to in 2022? Let's find out!

When creativity is running low, the first thing you might do is look to other people for inspiration. But dear marketer, what if we told you all the creativity you need is right inside of you? media update’s Talisa Carlson is digging a little deeper to find ways that marketers can unlock their inner creativity.

It is no secret that working in the media industry is not as easy or glamorous as Hollywood movies make it out to be. In fact, journalists play a vital role in this space by informing and educating the public. And while journalists are always checking in with others, who checks in with them?

We all know who that person is. The person who somehow always gets it right and can do absolutely anything (and well). The person that we love, but also low-key resent because we have no idea how they do it all. PR pro, do you want to know how to be that person? Then let's level up!

Public relations and social media are a match made in heaven. When used in conjunction, social media can help PR pros reach as many people with their messaging as possible. Moreover, the digital world is filled with fun and innovation — meaning it can fuel creativity in the public relations space.

'Metaverse this', 'metaverse that' is all one seems to see online these days — and with good reason! Some are calling this the future of the Internet. This, of course, has had a domino effect on the business world and thus, metaverse marketing has been born. But wait … what is this, exactly?

Journalists, keeping your content relevant in 2022 has become more critical than ever. With their stories treading water amongst user-generated content and fake news, journalists must report ethically and keep up with consumer trends. Want to find out how? Let's jump in!

Dear PR pro, it is time to say "I'm not like a regular PR, I'm a cool PR pro!" With the help from the Mean Girls cast, media update’s Talisa Carlson is here to tell you that you can reach all your goals because the limit does not exist! Ready to step into the world of the 'plastics'? Let's do it:

Creating social media content can be a timeous and arduous task, and it can be difficult to let your creativity shine through when you find something rather tedious. But this is where we come in to get you inspired!

Formulating a marketing strategy during unpredictable times can be quite tricky. Marketers need to be flexible and keep an eye on consumer habits in order to know how to appeal to them. So, what exactly do marketers need to incorporate into their strategies this year? Let's find out!