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Ogilvy Announces Partnership with Western Cape Government

Ogilvy Announces Partnership with Western Cape Government

Marketing

Ogilvy South Africa has announced that the Western Cape Government has selected Ogilvy as its impact partner. The Western Cape Government says it is committed to providing all residents the opportunity to improve their quality of life and the chance to realise their potential. 

 
Ogilvy Announces Partnership with Western Cape Government
Western Cape Government partners with Ogilvy
Western Cape Government
Ogilvy
Impact Partner
Marketing
Vicki Buys
Faiza Steyn

Absa Celebrates 2024 RUN YOUR CITY DURBAN 10K Records

Absa Celebrates 2024 RUN YOUR CITY DURBAN 10K Records

Publicity

Absa has announced that the 2024 Absa RUN YOUR CITY Durban 10k was a historic event that set a new benchmark for road running excellence on the African continent. The records were not limited to elite athletes, as over 10 000 participants took to the streets of Durban on Sunday, 7 July.

 
Absa Celebrates 2024 RUN YOUR CITY DURBAN 10K Records
Absa Bank
RUN YOUR CITY DURBAN
RUN YOUR CITY 10K
RUN YOUR CITY Series

Coronation Launches 'Invest Early, You'll be so Happy You Did' Campaign

Coronation Launches 'Invest Early, You'll be so Happy You Did' Campaign

Marketing

Coronation has launched a new brand campaign with the theme of 'Invest early, you'll be so happy you did' as an extension of its 2023 campaign, 'Best Life' — a take on the ads of the 1980s featuring elderly people trying to tick off their bucket lists. 

 
Coronation Launches 'Invest early
you'll be so happy you did' Campaign
Coronation
Best Life
Invest early
you'll be so happy you did
Brand Campaign

M&C Saatchi Group SA Partners with Eighty20 to Launch GrowthMap

M&C Saatchi Group SA Partners with Eighty20 to Launch GrowthMap

Marketing

M&C Saatchi Group South Africa and Eighty20 have announced their newly established strategic partnership. The launch of GrowthMap, a data-led solution designed to unlock measurable business growth, comes off the back of the partnership. The partnership focuses on bringing data-led strategies and solutions to transform businesses' marketing efforts. 

 
M&C Saatchi Group SA Partners with Eighty20 to Launch GrowthMap
M&C Saatchi Group SA
Eighty20
GrowthMap
Partnership
Data-Led Solution for Business Growth

World PR Day: The Future of Public Relations in a Changing World

World PR Day: The Future of Public Relations in a Changing World

Publicity

On the 16th of July, the world celebrates World PR Day. The 2024 theme is 'The Future of Public Relations in a Changing World,' emphasising the evolving role of PR in today's dynamic landscape where reputation is paramount, says Adam Hunter, Head Honcho at Hook, Line & Sinker. 

 
World PR Day: The Future of Public Relations in a Changing World
Hook Line & Sinker
HLS
World PR Day
Adam Hunter
16 July

The South African Freelancer Conundrum: How Much Do I Charge? — A 2024 Update

The South African Freelancer Conundrum: How Much Do I Charge? — A 2024 Update

Media

Are you thinking of starting your freelancing journey? Or maybe you've already taken the leap? Wherever you are in your freelance journey, knowing how to charge your clients is probably one of the biggest hurdles you will face. That's why we have got some updated rates from The Southern African Freelancers' Association to help get you on the right track!

 
The South African freelancer conundrum
How much do I charge?
South African Freelancers
Freelancing
Freelancing prices SA
South African Freelancers’ Association
SAFREA
Freelancer rates in South Africa

Navigating AI's Impact on the Future of Work

Navigating AI's Impact on the Future of Work

Marketing

As artificial intelligence (AI) continues to revolutionise industries globally, South Africa suddenly finds itself at a crucial juncture. While the potential benefits of AI are immense, our market is not fully prepared for this transformative wave, says Vanisha Balgobind, talent and organisation lead for Accenture in Africa. 

 
Navigating AI's Impact on the Future of Work
Accenture
Accenture in Africa
Vanisha Balgobind
AI Future in business
AI in South Africa

Primedia Malls Announces Partnership Renewal with Pareto Limited

Primedia Malls Announces Partnership Renewal with Pareto Limited

Marketing

Primedia Malls has announced its continued partnership with Pareto Limited. Primedia Malls has pledged its continued and unwavering dedication to drive revenue growth for Pareto, further solidifying its mission in crafting and delivering exceptional shopper experiences in the marketplace. 

 
Primedia Malls Announces Partnership Renewal with Pareto Limited
Primedia Group
Primedia Malls
Pareto Limited
DOOH
Shopping Mall Marketing
Menlyn Park Shopping Centre

BBC Podcast Exploring Stories of Super-Rich Returns for Second Series

BBC Podcast Exploring Stories of Super-Rich Returns for Second Series

Media

In a second season from the BBC World Service, Simon Jack, business editor for BBC News — as well as Zing Tsjeng, a journalist, author and podcaster — find out how the richest people on the planet made their billions, and decide whether they think they are 'good', 'bad', or 'just another billionaire'. 

 
BBC Podcast Exploring Stories of Super-Rich Returns for Second Series
BBC
Podcast
Super rich
BBC Podcast
BBC podcast about super rich
Good Bad Billionaire

How creative can B2B Marketing be?

How creative can B2B Marketing be?

Marketing

Many people fall into the belief that B2B marketing should be serious, but that's not the case, says Sasha Kupritz, company owner of Tenacity PR. Kuptritz adds that the 2024 Cannes added the Creative B2B category; having seen a rise in B2B work winning across the Lions, it's time it finally had its own spotlight on the global creative stage.  

 
How creative can B2B Marketing be
B2B
B2C
Marketing
Cannes
Creative B2B
Creative B2B Lions
Cannes Lions
LinkedIn Think Tank
Tenacity PR
B2B marketing
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