Good Hope FM has launched its 'Bills Bills Bills' competition, which runs from Monday, 27 January to Saturday, 1 February. The radio station says that the competition could turn a chunk of debt to zero, or that special something that's always been on the to-buy or to-do list into reality for some listeners.

The Ogilvy Africa Network has announced the launch of Ogilvy One in Sub-Saharan Africa (SSA), marking a step in the agency's commitment to enhancing customer experience.

Toys R Us and Babies R Us have raised R519 930 for the NPO Reach For A Dream Foundation, by simply affording its customers the opportunity to support a worthy cause by adding R5 to their shop over the festive season, across 49 Toys R Us stores nationwide.

As part of its 2024 Q3 Community Guidelines Enforcement Report, TikTok has reinforced its commitment to a secure platform for South African users by continuously enhancing safety protocols and moderating content responsibly.

Like many other countries, South Africa struggles with a high unemployment rate among young people. Briefly News is committed to youth development initiatives and hosts various special projects, webinars, workshops and courses throughout the year, says Maryn Blignaut, Head of the Human-Interest Desk at Briefly News. 

In today's media landscape, generic writing and articles simply won't make the cut. That's why niche magazines continue to thrive in today's market. If you aspire to write for a niche magazine, there are certain steps you can take to ensure that you stand out among other writers.

Famesters has released its latest Influencer Marketing Report. This detailed report explores the key trends, data and predictions about influencer marketing as brands increasingly turn to influencers to build trust and drive meaningful engagement with their audiences.

The Loeries has released the 2024 Loeries Official Rankings — a measure that recognises the contributions of agencies, brands and individuals across a wide spectrum of categories. The Loeries Official Rankings 2024 highlight the most innovative and impactful work in the brand communications industry across Africa and the Middle East.

As consumers demand more authenticity and transparency, UGC has grown exponentially. We are witnessing a fundamental shift in how consumers engage with brands, says Hayley Watters, CEO and Founder of Actorvate, an agency that recently announced the launch of a division that connects brands with UGC creators.

As the digital marketing landscape continues to evolve at a breakneck pace, one trend set to take centre stage in 2025 is predictive personalisation. Tyrell Stevens, Media and Social Media Director at brand and communication agency Penquin, says that this AI-driven strategy is poised to revolutionise the way brands connect with their audiences.