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Why PR Is Different From Marketing, Advertising and Communications — In 300 Words Or Less
Public relations can be confusing at times, especially when trying to distinguish it from intersecting disciplines. Venelize de Lange from media update explains how you can differentiate public relations from other disciplines and why it is important.
From Screen to Store: How Movie Remakes Guide Legacy Brands
Ever wonder why it's so easy to go back to the old classics? Venelize de Lange from media update explores what legacy brands can learn from movie remakes, and how they always keep their audiences coming back for more.
Mastering The Algorithms
Every social media platform runs on an algorithm — the invisible hand that decides who sees your content and when. For creators, brands and businesses, understanding these algorithms is the key to boosting visibility and engagement. So, read along as Saads Abrahams from media update breaks down how to master each platform's algorithm.
Datara Consolidates Global Operations of LeadRobot, Elevating Enterprise Data Activation and AI Workflow Capabilities
Datara unites LeadRobot under one global architecture — elevating data activation, AI workflows, and privacy-first advertising for enterprises worldwide. One roadmap. One platform. One trusted partner.
Daily Sun named Publisher of the Year at 2025 Bookmark Awards
The Daily Sun was named Publisher of the Year — earning the coveted Black Pixel — at the prestigious 2025 Bookmark Awards in Sandton on Thursday night, cementing its place as a leading voice in South African digital media.
Tips On Pinterest: How to Build Your Pin Community [Infographic]
Venelize de Lange from media update unpacks Pinterest's latest tips for content creators, showing how to grow a loyal following and foster engagement on the platform. With audiences actively searching for ideas on Pinterest, these insights will help you shape your 2025 content strategy.
Crisis PR in the Social Media Era — In 300 Words or Less
Social media is instant, which means that the speed of a crisis is also instant. In this article, Saads Abrahams from media update unpacks the real-time nature of social media crises and how PR pros can protect — and even strengthen — brand reputation under pressure.
Three Tips on How PRs Can Make the Most Out of AI — In 300 Words or Less
The wonderful world of AI is rapidly developing, and for PRs, it can be used as a super tool. In this article Saads Abrahams from media update is sharing three tips on how PRs can make the most out of AI.
Content Creator Red Flags, Reality TV Style [Infographic]
Reality TV is built on drama, competition and personalities — just like the world of content creation. In this infographic, Saads Abrahams from media update is sharing some content creator red flags, reality TV style.
Social Media Lessons From the Central Perk Couch — In 300 Words Or Less
Looking for ways to turn followers into a tight-knit community? Take a seat on the Central Perk couch. Venelize de Lange from media update uncovers why Friends remains an emblem of lasting community and how you can incorporate it into your social media strategy.
Hosted by media personality Sne Dladla, the event has drawn in an audience of leaders from advertising, publishing, technology and brand marketing sectors. Alongside creative agencies, corporates and entrepreneurial innovators.
Lenovo has celebrated the achievements of its channel partners in Southern Africa at its annual Channel Awards, reinforcing its commitment to a 100% channel-led strategy.
ASEZ has carried out another environmental cleanup campaign in a global '2040 Zero Plastic' initiative on Sunday, 17 August, in Randburg, Johannesburg.
Women's Month in South Africa has been a time for First Group to honour the grit, growth and the greatness of women; to celebrate those whose contributions have shaped the nation, economy and communities; and to spotlight those building careers, raising families and leading from the front.
The Competition Tribunal (Tribunal) has approved the proposed merger involving the acquisition of Barloworld Limited (Barloworld) by a management-led consortium and a Saudi Arabian investor group.
Communications Practitioner Karabo Makwetla question whether South African radio shows are still disruptive enough or have they lost touch. He highlights the importance of South African Hip Hop shows today. Once seen as an incubator of talent, Karabo believes South African hip hop radio shows do not drive disruptive conversations and narratives around the genre enough.
The global community celebrated International Youth Day, as South Africa's youth unemployment rate continues to soar over 45%; more than double that of Brazil (20%), India (17%) and Indonesia (16%).
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