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Why Psychological Literacy is Important in PR
Psychology is not just for the comfort of your therapist's couch. Venelize de Lange from media update explains why psychological literacy is a core competency for PR professionals who must understand how audiences think, feel and behave in a digitally driven world.
Five Common PR Faux Pas and How to Avoid Them
PR slip-ups can happen to even the most experienced professionals. Venelize de Lange from media update unpacks five common PR faux pas and how to dodge them before they derail your next campaign.
media update's Top Five Mzansi Ads for 2025
South Africa's advertising industry is buzzing with originality in 2025. Venelize de Lange from media update unpacks the must-know campaigns of the year, revealing how brands are redefining connection and impact.
Answer Engine Optimisation: How to Prepare Your Marketing for the Chatbot Era
With AI chatbots and voice assistants now being the primary way people search, marketers need to adapt their content to stay visible. media update's Venelize de Lange explores Answer Engine Optimisation and how marketers can use it in a time where AI decides which answers audiences see.
South Africa's Freelance Market Is Growing — Here's What's Changing and How to Seize It
South Africa's freelancing scene is evolving — and fast. Venelize de Lange from media update explores current trends, in-demand skills and emerging opportunities for freelancers who want to stay competitive in 2026.
Everything You Need to Know About Article Schema
Ever heard of article schema markup? Venelize de Lange from media update explains what it is and how it helps writers, from journalists to bloggers, stand out on Google and reach wider audiences.
Global Brand, Local Heart: Inside McDonald’s South Africa’s Marketing Strategy
From digital-first insights to ethical leadership, Venelize de Lange from media update unpacks how McDonald's South Africa blends global strategy with local storytelling to stay relevant, responsible and loved by fast-food fans nationwide.
South Africa's unemployment crisis has reached a critical tipping point. More than 32% of adults are jobless, and youth unemployment sits above 60%, says Lungi Sangqu, CEO of Africa Digital Success and Former CIO, of Transnet Freight Rail and UNISA.
Startup Picnic Venture Studio has launched its first startup, VentureBooks OS, an Africa-first IP and storytelling operating system built to monetise African creativity through AI-powered publishing and BookTech infrastructure.
Wondering how you can gain strategic visibility this December? Venelize de Lange from media update explores how communicators can turn end-of-year downtime into a launchpad for brand positioning and New Year success.
Cricket South Africa (CSA) has announced Crunchyroll, a global leader in anime, as the Associate Team Sponsor to the Proteas Men's series in India, taking place from Friday, 14 November to Friday, 19 December.
One of Africa's B Corp-certified digital agencies, Rogerwilco, has taken home 16 awards at the prestigious 2025 Assegai Awards hosted by the Direct Marketing Association of South Africa (DMASA). The agency has achieved success with every entry winning recognition across multiple categories.
Imagine Worldwide Tablet-Based Foundational Learning Programme from Imagine Worldwide in Africa has won the inaugural Global EdTech Prize in the Non-Profits category. The announcement was made at the World Schools Summit at Yasmina British Academy, Abu Dhabi, UAE, on Sunday, 16 November.
South African sparkling wine, J.C. Le Roux, is entering a new chapter. Fronting the new 'EXACTLY' campaign is Makazole Mapimpi, the national hero whose journey from humble beginnings to global rugby stardom has made him one of South Africa's admired figures.
Vodacom has launched its 2025 'Summer Campaign', marking a shift in its marketing strategy to partner with PEP CELL on a first-of-its-kind influencer-driven initiative with major OEMs.
The Shoprite Group, South Africa's largest private employer, has rolled out an advanced digital recruitment platform designed to connect people with jobs in their own communities.
Rosebank Mall's 5 km Pink Run, which has taken place on Saturday, 1 November, has drawn more than 3 000 participants, raising R50 000 for the Cancer Association of South Africa (CANSA).
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