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How the Internet Is Helping to Keep Local Journalism Alive — In 300 Words or Less

How the Internet Is Helping to Keep Local Journalism Alive — In 300 Words or Less

Media

Local news journalism consists of small publications that report news that is specific to their region. With the rise of digital media, especially social media, its popularity has declined. But recently, the Internet might have breathed new life into these small publications. Scroll to learn how!

 
How the Internet Is Helping Keep Local Journalism Alive
Journalism
Local journalism
News journalism
Local community journalism
The future of local news
Citizen journalism
Digital journalism
Internet and journalism
Internet and news
Local news reporting
Digital news reporting

H&M Suppports ActivateHer

H&M Suppports ActivateHer

Publicity

Activewear brand H&M Move has announced that it has supported the South African non-profit organisation ActivateHer to provide sporting opportunities to girls in underserved communities in Cape Town, while fostering physical and emotional well-being and life skills through movement. 

 
H&M suppports ActivateHer
H&M
ActivateHer
Underserved communities
Cape Town
Cape Town underserved communities

Salesforce Announces Three Climate Investments

Salesforce Announces Three Climate Investments

Publicity

Salesforce has announced three major climate investments to accelerate a just energy transition. The company has joined Frontier, an advance market commitment (AMC), to buy more than USD$1-billion of permanent carbon removal by 2030. Through this membership, Salesforce will commit USD$25-million to accelerate, scale and commercialise the most promising carbon removal technologies.

 
Salesforce's New Global Climate Investments
Climate Investments
Frontier
FMC
First Movers Coalition
Energy Transition

The Role of PR in Successful Rebranding

The Role of PR in Successful Rebranding

Publicity

Any brand that wants to stay relevant and competitive for a long time is going to need to rebrand, whether drastically or subtly, somewhere in its lifetime. Perhaps unexpectedly, public relations plays a crucial role in ensuring the success of a rebrand. This article explains how.

 
PR and rebranding
How to use PR in a rebrand
What is rebranding
When to rebrand
How to rebrand successfully
What do I need to rebrand my business
Rebranding checklist
How does publicity and rebranding relate
How does PR matter in rebranding
Why is PR important for a rebrand

Brand SA's Sithembile Ntombela Wins <i>Marketing Leader of the Year Award</i>

Brand SA's Sithembile Ntombela Wins Marketing Leader of the Year Award

Marketing

The 2024 Future of Leadership Summit took place on Thursday, 16 May at Wanderer’s Stadium. The forum, designed to inspire and promote sustainable leadership in South Africa, played host to many high-profile captains of industry. Some took the stage with keynote addresses and others joined panels that discussed futurity in all aspects of South African industry.

 
Brand SA's Sithembile Ntombela Wins Marketing Leader of the Year Award
Sithembile Ntombela
Future of Leadership Summit
Marketing Leader of the Year Award

EQ: The Most Powerful Skill for Customer Service

EQ: The Most Powerful Skill for Customer Service

Marketing

In an era where AI dominates conversations about customer experience, there is a palpable fear among customer service agents about their continued value within contact centres, says Liezel Jonkheid, director and founder of the Consumer Psychology Lab. 

 
EQ: The Most Powerful Skill for Customer Service
EQ
Customer Service
Skill for Customer Service
Customer Services Skills
Liezel Jonkheid
Consumer Psychology Lab

Coral Communications Introduces Thoughtfluence

Coral Communications Introduces Thoughtfluence

Marketing

Coral Communications, an award-winning public relations and marketing agency, has announced the launch of Thoughtfluence, an influencer marketing offering designed to harness the power of influence for inspiring positive change and action. 

 
Coral Communications Introduces Thoughtfluence
Coral Communications
Thoughtfluence
Positive change
Positive change and action
Public relations and marketing
Marketing agency
Influencer marketing
Influencer marketing offering

Bayer's Mission: 'Health for All and Hunger for None'

Bayer's Mission: 'Health for All and Hunger for None'

Publicity

At Bayer, we believe in a world without hunger, a future without disease, and the humility to innovate for the greater good, says Jorge Levinson, senior representative for Sub-Saharan Africa at Bayer. 

 
Bayer's Mission: 'Health for All and Hunger for None'
'Health for All and Hunger for None'
Bayer
Bayer in Sub-Saharan Africa

The Essential Guide to Using Hashtags Effectively

The Essential Guide to Using Hashtags Effectively

Social

By now, everyone knows what a hashtag is; some of us are more fond of them than others. Love 'em or hate 'em, they do serve a purpose. You have to use them correctly, though, which unfortunately a lot of people don't do. That is why we've put together a guide on how to use them effectively!

 
The Essential Guide to Using Hashtags Effectively
Hashtags
How to use hashtags
Using hashtags in 2024
The history of the hashtag
How the right hashtags can boost your engagement
Social media tips
Hashtag tips
Using the right hashtags

Burson Announces Official Launch

Burson Announces Official Launch

Publicity

Thursday, 13 June has marked the official launch of Burson, the global communications leader in creating value for clients through reputation to enable innovation, growth and leadership. 

 
Burson Announces Official Launch
Burson: Reinventing How Reputation Creates Competitive Advantage for Clients
Burson Academy
Burson Innovation Group
WPP
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